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Measuring the Impact of E-Commerce on the Economy

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The Future of E-commerce

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Abstract

This chapter examines various aspects concerning the impact of e-commerce on the economy. It analyses the impact in microeconomic and macroeconomic terms. The role of the Covid-19 pandemic in accelerating the shift to e-commerce from traditional trade is analysed. The chapter also analyses the impact of e-commerce on the labour market, creating new occupations while potentially phasing out others. The impact of e-commerce on aspects such as reducing barriers to entry and extending the life of products is presented. Additionally, selected aspects of online marketing and its impact on the loss of consumer privacy are discussed. The impact of e-commerce on changing consumer habits is also analysed. The impact of e-commerce on tax avoidance is also briefly examined.

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Notes

  1. 1.

    Prices were compared using courier brokers websites e.g., https://www.globkurier.pl/, https://www.ipsparcel.com/, https://www.easyship.com/.

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Authors and Affiliations

  1. Department of Artificial Intelligence, Wrocław University of Science and Technology, Wrocław, Poland

    Grzegorz Chodak

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  1. Grzegorz Chodak
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Correspondence to Grzegorz Chodak .

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Chodak, G. (2024). Measuring the Impact of E-Commerce on the Economy. In: The Future of E-commerce. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-031-55225-0_1

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