Abstract
The business environment is constantly changing. It is mainly influenced by political, economic, technological, and environmental factors. It is therefore necessary to constantly monitor and adapt to the current situation. If there is a good business environment in a country, the country's competitiveness increases, and the market economy grows. The business environment affects all sectors of the national economy, the impact is two-sided. It creates a competitive environment for business and, given the right conditions, attracts foreign investors. The business environment is influenced by several internal and external factors, which are constantly changing. The paper focuses mainly on the political, economic, technical, social, legal and environmental factors (PESTEL analysis) that influence the business environment, with an emphasis on tourism. Although several studies deal with the business environment, almost none of them identify the tourism sector. The object of study are tourism enterprises in Slovakia. The subject of the study is the current business environment in tourism in Slovakia. The aim of the paper is to examine the current state of the business environment in tourism in Slovakia and to define possible opportunities for its further development.
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Acknowledgements
This research was funded by the Scientific Grant Agency of the Ministry of Education, Science, Research and Sport of Slovak Republic VEGA grant number 1/0136/23 “From resilience to sustainability: the impact of data on sustainable and competitive tourism development”.
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Sebova, L., Sokologorsky, T., Marcekova, R. (2024). The Current State of Business Environment in Slovakia and Its Impact on Tourism Enterprises. In: Katsoni, V., Cassar, G. (eds) Recent Advancements in Tourism Business, Technology and Social Sciences. IACuDiT 2023. Springer Proceedings in Business and Economics. Springer, Cham. https://doi.org/10.1007/978-3-031-54342-5_18
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