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Abstract

All analytics begin with data. The type of analytics depends on the type of data. In this chapter, we look at types of data, ways to display data graphically, and means to describe data.

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1.1 Electronic Supplementary Material(s)

Appendices

Excel 1.1: Analytics for Description

1.1.1 Describe Nominal Variables with PivotTables and a Bar Chart

Compensation of Best Paid CEOs

To see a distribution when a variable is nominal, PivotTables easily produce a frequency table.

Use a PivotTable to sort the sample of best paid CEOs by gender.

Select data and labels in columns B through E. Insert a PivotTable to compare compensation by gender. Drag Female to the Rows and to the ∑Values.

A screenshot of an Excel sheet. The row labels, the count of females, and the grand total values are provided. In the pivot table, options to choose fields to add to the report and drag fields between areas below are on the right side of the sheet.

Convert the counts to percents by right clicking inside the PivotTable and choosing Show Values As % Grand Total:

A screenshot of an Excel sheet, with drop-down options. The percentage of grand total option is selected from the option show value as.

Show the gender distribution in a PivotChart. Click PivotChart:

A screenshot of an Excel sheet menu bar. The file name reads compensation of best paid C E Os 2020 working. The menu bar consists of file, home, insert, draw, page layout, formulas, data, review, view, help, analyze, and design. The analyze option is selected.

In the PivotTable, change 0 to Male and 1 to Female. In the PivotChart, add a vertical axis label in Design, Add Chart Element, Axis Title, Vertical.

Remove the unwelcome zeros (by right clicking the axis, then Format Axis, Number, Decimals).

Delete the legend, and replace the title with a stand alone title.

A screenshot of an Excel sheet includes the row labels, male, female, and grand total data. It has a bar graph for the count of females over the sheet. 10% of best-paid C E Os are female and 90% of best paid C E Os are male.

Description of a Quantitative Variable

Use Descriptive Statistics in excel to find the mean, median, range, standard deviation, variance and skewness of Compensation ($M).

First, activate the Analysis ToolPak: File, Options, Add Ins, Analysis toolPak.

Click Data, Data Analysis to see the Analysis ToolPak menu.

Choose Descriptive Statistics.

A screenshot of a window of data analysis. The descriptive statistics option is selected from the analysis tools. The ok, cancel, and help options are on the right side of the window.
A screenshot of an Excel sheet has a window of the description statistics, with fields for the input and output options. Ok, cancel, and the help buttons are on the right side of the window.
A screenshot of an Excel sheet provides the compensation values in million dollars from rows 3 to 15.

Produce a Box and Whiskers Plot of a Quantitative Variable

First, find the interquartile range using percentile(array, .75) and percentile(array, .25) functions for each of the industries:

A screenshot of an Excel sheet lists the values of the basic material, consumer, financial, healthcare, industrial, services, and technology.

Services and technology firms have the largest interquartile range.

To illustrate with a box and whiskers plot, first, move the Industry column to the left of Compensation. Select cells in these two columns, click the Insert tab, then choose the option in the lower right to See All Charts:

A screenshot of an Excel sheet's title bar. It consists of options, insert, draw, page layout, formulas, data, review, view, help, and tell me what you want to do. The insert option is selected.

Choose All Charts, Box and Whisker:

A screenshot of the insert chart page. The two tabs are labeled recommended charts and all charts. Column option is selected from all charts tab. 2 clustered column graphs are provided on the main page.

Click on the chart then choose a Design that shows the boxes and medians more clearly:

A screenshot of an Excel sheet. The menu bar consists of page layout, formulas, data, review, view, help, design, and format. The design option is selected. The chart styles are provided on the top. A box and whisker plot is given at the bottom.

In Design, Add Chart Elements, Axis Title, Vertical.

Add a stand alone title.

A box and whisker plot of compensation versus industries. The title reads more dispersion in services and technology firms. The technology plots a high mean of over 20 million dollars and the lower and upper quartiles at 19 and 40 million dollars, respectively. Values are approximated.

Produce a Histogram of the Distribution of a Quantitative Variable

To make a histogram of compensation, Excel needs to know what ranges of values to combine. The goal is to choose category ranges that are equivalent, and which show some variation. Too much information will be lost if the category ranges are too broad and most cases fall into the same category, or bin. There will be too many empty categories if the ranges are too small. Here, category ranges of 5 are used (after trying other values that were either too large or too small). Excel uses a bin value as the upper limit for a category. And so, the bin of 15 (which is the sample minimum) will include all CEOs who earn $15 M or less. Continue adding bins that are each 5 more than that last until you’ve reached the maximum, $156 M.

A screenshot of an Excel sheet consists of file, home, insert, draw, and page layout options. The home option is selected. The column headers are female, industry, 2020 compensation, and compensation bins 5.

Request a Histogram frequency tabulation, reading in the compensation cells and the bin cells, both with labels. Choose Labels and Chart Output:

A screenshot of an Excel sheet. The female, industry, 2020 compensation, and compensation bins 15 values are provided. A window of histogram has fields for input and bin ranges, followed by output options. Ok, cancel, and help options are on the right side of the window.
A screenshot of an Excel sheet lists the compensation and frequency values from rows 2 to 12. A histogram over the sheet plots a right-skewed distribution between frequency and compensation bins 5. The frequency is approximately high at (20, 55).

If you’d like to see proportions, instead of counts, add a column of proportions, dividing counts by the total, 107:

A screenshot of an Excel sheet. The menu bar consists of file, home, insert, draw, and page layout options. The column headers are compensation bins, frequency, and proportion. Values of proportions are highlighted.

Produce the histogram graph of proportions by selecting data in column A, then, holding Control (or Command), select cells in column C. Insert a column chart:

From Design, Add Chart Element, Axis Title, Vertical, add the vertical axis title. Similarly, add a horizontal axis title.

Replace the chart title with a stand alone title.

Change the space between columns (the gap width) to a small number, such as 5, since these data are continuous by right clicking in a bar, and Format Data Series.

A histogram of the proportion of best-paid C E Os versus compensation plots a right-skewed distribution. The title reads most best-paid C E Os earn 16 to 20 million dollars. The peak is approximately at (20, 0.5).

Case 1.1: Where Are the Billionaires?

71 countries in the World are home to the World’s 2868 billionaires. Data are in 2022 Forbes billionaires.xlsx.

  1. A.

    Describe the population of countries which are home to billionaires

    1. 1.

      The distribution of the World’s billionaires is ___ positively OR ___ negatively skewed.

    2. 2.

      Is the distribution of World’s Billionaires in a country approximately Normal? ___ yes ___ no

    3. 3.

      The average number of billionaires per country among the 71 countries is ____.

    4. 4.

      50% of the 71 countries are home to ___, the median, or fewer billionaires.

    5. 5.

      Create a histogram of the distribution of percent of billionaires in a country across the 71 countries. Add axes labels and a stand alone chart title. Paste below:

    6. 6.

      The middle 50% of countries are home to ___ to ___ billionaires.

  2. B.

    Billionaires by Global Region

    1. 1.

      Use a PivotTable of sums of billionaires in a country to find the percent of billionaires by global region and produce a PivotChart to illustrate your results. Add axes labels and a stand alone chart title. Paste below:

    2. 2.

      The vast majority, ___%, of the World’s billionaires reside in one of three global regions: ________, _________ and ________.

  3. C.

    Billionaires by level of economic development

    1. 1.

      Use a PivotTable of sums of billionaires to find the distribution of percent of billionaires by country level of development and produce a PivotChart to illustrate your results. Add axes labels and a stand alone chart title. Paste below:

    2. 2.

      While ___ % of the World’s billionaires reside in developed countries, ___ % live in a BRIC (Brazil, Russia, India or China) country.

    3. 3.

      Report the interquartile range for number of billionaires by level of development.

    4. 4.

      Produce a box and whiskers plot of the distribution of billionaires by level of economic development. Choose a design that makes it easier to see the medians. Label the vertical axis and add a stand alone title.

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© 2024 The Author(s), under exclusive license to Springer Nature Switzerland AG

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Fraser, C. (2024). Analytics for Description. In: Business Statistics for Competitive Advantage with Excel and JMP . Springer, Cham. https://doi.org/10.1007/978-3-031-42555-4_1

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