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Configuring the Case of the Quayside Project

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Abstract

This chapter develops an assemblage approach to the Quayside project and process. In the first section, I chart the “real space” for this project. For the second section, I take a detour through assemblage theory and review some Canadian studies of the project. The third section delves into the shift from the “intelligent communities” movement to the “smart city,” the history of Waterfront Toronto, the origin of Sidewalk Labs and their project vision. The fourth section opens a toolbox for journalism discourse analysis with a discussion of journalists as producers of discourse with some agency, their traditional method of interpretation and reporting, and other key discursive elements. To finish unpacking this toolbox, I turn to a discussion of primary and secondary definers, the tradition of frame analysis, and quality journalism’s overlap with academic discourse and policy debates. The final section reflects on analyzing mediatized controversy.

Space is at once result and cause, product and producer; it is also a stake, the locus of projects and actions deployed as part of specific strategies, and hence also the object of wagers on the future—wagers which are articulated, if never completely.

Henri Lefebvre, The Production of Space

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Notes

  1. 1.

    The idea of the work of mediation is not far from the idea of mediation as translation in the work of Latour (1993).

  2. 2.

    In the October 16, 2017 Framework Agreement, Sidewalk Toronto is defined as a “limited partnership” that will serve as a “top-tier development company” and the “Master Developer,” which will be an “affiliate of Sidewalk Labs LLC.” Moreover, the partners will “jointly coordinate on a strategy of governmental relations and public stakeholder engagement to advance the Project consistent with the MIDP.” Any “Sidewalk Confidential Information” (trade secrets, scientific, technical, and labor relations information) is exempt from disclosure under Freedom of Information Policy. This included the non-disclosure of the content and terms of the Framework Agreement.

  3. 3.

    In O’Kane’s (2022) book, the Yellow Book represents the origin of the Quayside project. As a 437-page document, it was designed to deliver a vision to Larry Page, one of Google’s co-founders. What is interesting to read is how this narrative blended building “a city built from the Internet up,” progressive values, and skepticism of government with a neoliberal imaginary of the city as a for-profit enterprise. Project Sidewalk would create,” O’Kane writes, “a new market for data to learn more about city living, and Sidewalk and other companies would reap economic rewards from learning about people’s day-to-day lives” (48). The Yellow Book envisioned Sidewalk Labs having “power on par with government—and in some cases, even more power than that.”

  4. 4.

    Beyond daily newspapers, we should acknowledge the emergence of urban journalism as a new kind of journalism. In Toronto, we have had Spacing Magazine since 2003. Since then, it spawned a network of blogs in Vancouver, Montreal, Ottawa, Edmonton, and the Atlantic region. Its diverse, city-focused content extends beyond the traditional news agenda to cover under-reported topics and thereby uncover Canadian urbanism. In the US, The Atlantic magazine introduced Atlantic Cities in 2011, a news website that became CityLab, which was acquired by Bloomberg Media in 2019. In the UK, from 2014 to 2020, Guardian Cities was an exemplary experiment in reporting on world-wide urbanization.

  5. 5.

    This point about language, which can be traced back to Wittgenstein, is underwritten by Laclau and Mouffe (1985), who affirm the mental and material character of discourse.

  6. 6.

    The concept of “floating signifier” in relation to hegemony was developed by Laclau (2005).

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Correspondence to Bob Hanke .

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Hanke, B. (2024). Configuring the Case of the Quayside Project. In: A Smarter Toronto. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-031-41546-3_2

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