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Transforming Businesses at the Grassroots: A Drive Through Agile Practices

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Paradigm Shift in Business

Abstract

The pandemic and business shutdown since early 2020 have set the new normal to survive the social, economic, and business challenges and maintain business continuum. Agility in business, inclusivity in business, and customer reorientation have become significant to stay competitive in the market. Firms face several organizational and operational challenges while transitioning to the agile business model. Among many complexities, identifying and driving business units to adapt to the agile business culture by engineering multifunctional teams and developing new compatible management practices cause major concern to the companies to sustain the agile business practices (Chen et al. in Business Horizons 59:635–644, 2016). Despite the above fundamental concerns, the agile business model has been adopted by many companies and received increased attention in academic research. This chapter discusses the role of crow behavior on consumption and agile business practices and delineates the emerging concepts. Increasing contributions of innovation and technology, inclusivity, and diversity are also categorically discussed in this chapter.

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Rajagopal (2023). Transforming Businesses at the Grassroots: A Drive Through Agile Practices. In: Rajagopal, Behl, R. (eds) Paradigm Shift in Business. Palgrave Studies in Democracy, Innovation, and Entrepreneurship for Growth. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-031-40439-9_1

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