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Ground Rules for Effective Leadership Communication

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New Leadership Communication—Inspire Your Horizon

Abstract

Communication is an essential leadership skill. This chapter briefly describes sixteen research-based principles for effective leadership communication. Four core concepts frame the sixteen principles: (a) Clarity is essential when communicating (messages should be brief, focus, appropriately repetitive and redundant, frequent, easily understood, interactive, and communicated using multiple channels), (b) Relevancy is key to effective messaging (messages should be timely and addressed to issues that matter to recipients), (c) Trust frames any message (messages need to be credible, empowering, consistent, and honest), and (d) Leaders need to be strategic in the ways they communicate (messages need to be contextualized, textured, and strategical framed). Detailed descriptions about ways to discover what matters to people in messages (how to “read” people), how to determine the appropriate media for communicating messages, how to successfully manage rumors, and how to structure memorable messages are offered.

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Authors and Affiliations

  1. The University of Texas at Austin, Austin, USA

    John A. Daly

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  1. John A. Daly
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Correspondence to John A. Daly .

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Editors and Affiliations

  1. Ennepetal, Nordrhein-Westfalen, Germany

    Nicole Pfeffermann

  2. Deutsche Post AG Headquarters, Bonn, Germany

    Monika Schaller

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Daly, J.A. (2023). Ground Rules for Effective Leadership Communication. In: Pfeffermann, N., Schaller, M. (eds) New Leadership Communication—Inspire Your Horizon. Springer, Cham. https://doi.org/10.1007/978-3-031-34314-8_10

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  • DOI: https://doi.org/10.1007/978-3-031-34314-8_10

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-031-34313-1

  • Online ISBN: 978-3-031-34314-8

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