Abstract
This study provides insight into research on green strategy in the disciplines of management, business, and economics. The dataset of 544 bibliographic references was extracted from the Web of Science database. The main findings of the study indicate that the research on green strategies related to the management perspective is continuously increasing; however, the growth is not yet exponential and further research is needed. In terms of collaboration between authors, institutions, and countries, the results show that the development of research networks between different authors, institutions, or countries is still in its infancy. Analysis of the co-occurrence of keywords shows the evolution of research interests from more general to more focus. Green innovation is one of the emerging hotspots in the research field. The analysis of document co-citations sheds light on the major specialties in green strategies research. The main contribution of this study is in concisely summarizing the intellectual base (most cited articles) and research frontiers (citing articles), and providing insights useful to researchers, practitioners, and policymakers.
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This work has been supported by the Croatian Science Foundation under the project IP-2020-02-1018.
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Pfeifer, S. (2023). Management Perspective of “Green Strategies” Research—Scientometric Analysis. In: Gartner, W.C. (eds) New Perspectives and Paradigms in Applied Economics and Business. Springer Proceedings in Business and Economics. Springer, Cham. https://doi.org/10.1007/978-3-031-23844-4_32
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DOI: https://doi.org/10.1007/978-3-031-23844-4_32
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