Skip to main content

On Cinematic Transformations, Gender, and Religion: An Interview with Ashish Avikunthak

  • Chapter
  • First Online:
Gender, Cinema, Streaming Platforms

Abstract

In this interview, Ashish Avikunthak, an Indian independent filmmaker discusses some of the key aspects of his cinematic craft, which he defines as Cinema of Prayoga. He elaborates on oft-contested issues such as non-normative representations of the body in his films, film censorship in India and market dynamics of digital contents that are flourishing in postmillennial India. Avikunthak argues that because of a stringent censorship regime, India has not really seen a truly independent cinematic work. This, for him, is especially true for commercial popular cinema which has been cautious, conservative and even obsequious. In the interview he claims that the digital platforms are not independent of the logic of contemporary market rationality. They are very much part of “digital capitalism,” which in turn is deeply embedded within the speculative logic of “finance capitalism”—a stage of capitalism in which economic and political domination is exercised by financial institutions or financiers rather than by industrial capitalists. SVOD platforms, according to him, are not spaces for innovative forms of cinema. Ideologically, he concludes, these platforms continue to proliferate retrograde version of earlier forms of cinematic representations—feudalistic, patriarchal, hyper nationalistic and brazenly narcissistic.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 119.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Hardcover Book
USD 159.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Notes

  1. 1.

    They are both self-styled Indian spiritual gurus who claim millions of followers worldwide. Asaram was arrested in 2013 after a case of sexual assault, and imprisoned. However, Ramdev Baba has built a multimillion-dollar business empire out of mass yoga camps and ayurvedic products.

  2. 2.

    Kapalikas were an extinct sect of Shaivite ascetics devoted to the Hindu god Shiva dating back to the eighth century CE, which traditionally carried a skull-topped trident and an empty skull as a begging bow.

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Šarūnas Paunksnis .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2023 The Author(s), under exclusive license to Springer Nature Switzerland AG

About this chapter

Check for updates. Verify currency and authenticity via CrossMark

Cite this chapter

Paunksnis, Š., Paunksnis, R.C. (2023). On Cinematic Transformations, Gender, and Religion: An Interview with Ashish Avikunthak. In: Chakraborty Paunksnis, R., Paunksnis, Š. (eds) Gender, Cinema, Streaming Platforms. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-031-16700-3_11

Download citation

Publish with us

Policies and ethics