Abstract
Despite a large academic interest in the topic of international business policy in recent years, there remains substantial ambiguity about its meaning. In this chapter, we define international business policy as the mix of actions that a public authority takes to shape international business with the goal of addressing societal challenges. We use this definition to delineate the field of international business policy and to demonstrate its distinctive characteristics. We discuss the central role that traditional international business research can play in the development of new studies on international business policy.
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Van Assche, A. (2022). International Business Policy: A Primer. In: Merchant, H. (eds) The New Frontiers of International Business. Contributions to Management Science. Springer, Cham. https://doi.org/10.1007/978-3-031-06003-8_8
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