Abstract
This chapter explores how short-term rental platforms transform the intimate spatialities, everyday practices, and the social relations at “home”. Drawing on an (auto)ethnographic study of Airbnb within the context of Sofia, the chapter shows that the meaning of home is continuously reshaped by the social and emotional relationships that are established between different hosts and different guests. While being disruptive it also argues that the Airbnb economy represents an opportunity for some hosts to produce and extract new values from their intimate spatialities and their ordinary practices of homemaking. Finally, the chapter illustrates how, in the process, having guests over oftentimes unsettles and rearranges the social relations between those already living in that “home”.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
References
Accarigi, Ilaria Vanni. 2017. “Transcultural Objects, Transcultural Homes.” In Reimagining Home in the 21st Century, 192–206. Edward Elgar Publishing. https://doi.org/10.4337/9781786432933.00022.
Adkins, Lisa, and Eeva Jokinen. 2008. “Introduction: Gender, Living and Labour in the Fourth Shift.” NORA—Nordic Journal of Feminist and Gender Research 16 (3): 138–49. https://doi.org/10.1080/08038740802300947.
Allen-Collinson, Jacquelyn. 2013. “Autoethnography as the Engagement of Self/Other, Self/Culture, Self/Politics, Selves/Futures.” In Handbook of Autoethnography, edited by Stacy Linn Holman Jones, 281–99. Walnut Creek, CA: Left Coast Press.
Andersson Cederholm, Erika, and Johan Hultman. 2010. “The Value of Intimacy—Negotiating Commercial Relationships in Lifestyle Entrepreneurship.” Scandinavian Journal of Hospitality and Tourism 10 (1): 16–32. https://doi.org/10.1080/15022250903442096.
Baltova, Stela, and Albena Vutsova. 2021. “Setting the Stage of the Sharing Economy: The Case of Bulgaria.” In The Collaborative Economy in Action: European Perspectives, edited by Andrzej Klimczuk, Vida Česnuitytė, and Gabriela Avram, 75–89. Limerick: University of Limerick.
Bate, Bronwyn. 2018. “Understanding the Influence Tenure Has on Meanings of Home and Homemaking Practices.” Geography Compass 12 (1): e12354. https://doi.org/10.1111/gec3.12354.
Baxter, Richard, and Katherine Brickell. 2014. “For Home Un Making.” Home Cultures 11 (2): 133–43. https://doi.org/10.2752/175174214X13891916944553.
Bialski, Paula. 2012. “Technologies of Hospitality: How Planned Encounters Develop Between Strangers.” Hospitality and Society 1 (3): 245–60. https://doi.org/10.1386/hosp.1.3.245_1.
Blunt, Alison, and Robyn Dowling. 2006. Home. Abingdon: Routledge. https://doi.org/10.4324/9780429327360.
Blunt, Alison, and Varley, Ann. 2004. Geographies of Home. Cultural Geographies 11 (1): 3–6. https://doi.org/10.1191/1474474004eu289xx.
Botsman, Rachel, and Roo Rogers. 2010. What’s Mine Is Yours: The Rise of Collaborative Consumption. New York: Harper Collins.
Bowlby, Sophie, Susan Gregory, and Linda McKie. 1997. “‘Doing Home’: Patriarchy, Caring, and Space.” Women’s Studies International Forum 20 (3): 343–50. https://doi.org/10.1016/S0277-5395(97)00018-6.
Brickell, Katherine. 2014. “‘Plates in a Basket Will Rattle’: Marital Dissolution and Home ‘Unmaking’ in Contemporary Cambodia.” Geoforum 51 (January): 262–72. https://doi.org/10.1016/j.geoforum.2012.12.005.
Brickell, Katherine, Melissa Fernández Arrigoitia, and Alexander Vasudevan, eds. 2017. Geographies of Forced Eviction. London: Palgrave Macmillan. https://doi.org/10.1057/978-1-137-51127-0.
Butler, Judith. 1986. “Sex and Gender in Simone de Beauvoir’s Second Sex.” Yale French Studies (72): 35. https://doi.org/10.2307/2930225.
Butler, Judith. 1988. “Performative Acts and Gender Constitution: An Essay in Phenomenology and Feminist Theory.” Theatre Journal 40 (4): 519. https://doi.org/10.2307/3207893.
Butler, Judith. 1990. Gender Trouble. London and New York: Routledge.
Butler, Judith. 2004. Undoing Gender. London and New York: Routledge.
Butler, Judith. 2011. Bodies That Matter. On the Discursive Limits of Sex. London and New York: Routledge.
Chesky, Brian. 2014. “Belong Anywhere.” Airbnb. http://blog.atairbnb.com/belong-anywhere.
Di Domenico, Marialaura, and Paul A. Lynch. 2007. Host/Guest Encounters in the Commercial Home. Leisure Studies 26 (3): 321–38. https://doi.org/10.1080/02614360600898110.
Dowling, Emma. 2012. “The Waitress.” Cultural Studies ↔ Critical Methodologies 12 (2): 109–17. https://doi.org/10.1177/1532708611435215.
Dupuis, Ann, and David C. Thorns. 1998. “Home, Home Ownership and the Search for Ontological Security.” The Sociological Review 46 (1): 24–47. https://doi.org/10.1111/1467-954X.00088.
Duyvendak, Jan Willem. 2011. The Politics of Home: Belonging and Nostalgia in Western Europe and the United States. Palgrave Macmillan. https://doi.org/10.1057/9780230305076.
Edelman, Benjamin, Michael Luca, and Dan Svirsky. 2017. “Racial Discrimination in the Sharing Economy: Evidence from a Field Experiment.” American Economic Journal: Applied Economics 9 (2): 1–22. https://doi.org/10.1257/app.20160213.
Edensor, Tim. 2001. “Performing Tourism, Staging Tourism.” Tourist Studies 1 (1): 60.
Ellingsen, Winfried Georg, and Knut Hidle. 2013. “Performing Home in Mobility: Second Homes in Norway.” Tourism Geographies 15 (2): 250–67. https://doi.org/10.1080/14616688.2011.647330.
Fahs, Breanne. 2017. “The Dreaded Body: Disgust and the Production of ‘Appropriate’ Femininity.” Journal of Gender Studies 26 (2): 184–96. https://doi.org/10.1080/09589236.2015.1095081.
Gant, Agustín Cócola. 2016. “Holiday Rentals: The New Gentrification Battlefront.” Sociological Research Online 21 (3): 112–20. https://doi.org/10.5153/sro.4071.
Germann Molz, Jennie. 2007. “Cosmopolitans on the Couch: Mobile Hospitality and the Internet.” In Mobilizing Hospitality: The Ethics of Social Relations in a Mobile World, edited by Jennie Germann Molz and Sarah Gibson, 65–83. Aldershot: Ashgate.
Germann Molz, Jennie. 2008. “Global Abode.” Space and Culture 11 (4): 325–42. https://doi.org/10.1177/1206331207308333.
Germann Molz, Jennie. 2013. “Social Networking Technologies and the Moral Economy of Alternative Tourism: The Case of Couchsurfing.Org.” Annals of Tourism Research 43 (October): 210–30. https://doi.org/10.1016/j.annals.2013.08.001.
Germann Molz, Jennie. 2014. “Toward a Network Hospitality.” First Monday 19 (3). https://doi.org/10.5210/fm.v19i3.4824.
Gill, Rosalind, and Andy Pratt. 2008. “In the Social Factory?” Theory, Culture & Society 25 (7–8): 1–30. https://doi.org/10.1177/0263276408097794.
Goffman, Erving. 1956. The Presentation of Self in Everyday Life. Edinburgh: University of Edinburgh.
Gorman-Murray, Andrew. 2006. “Gay and Lesbian Couples at Home: Identity Work in Domestic Space.” Home Cultures 3 (2): 145–67. https://doi.org/10.2752/174063106778053200.
Gregson, Nicky, and Michelle Lowe. 1995. “’Home’-Making: On the Spatiality of Daily Social Reproduction in Contemporary Middle-Class Britain.” Transactions of the Institute of British Geographers 20 (2): 224. https://doi.org/10.2307/622433.
Gregson, Nicky, and Rose Gillian. 2000. Taking Butler Elsewhere: Performativities Spatialities and Subjectivities. Environment and Planning D: Society and Space 18 (4): 433–52. https://doi.org/10.1068/d232.
Gyimóthy, Szilvia. 2017. “Networked Cultures in the Collaborative Economy BT.” In Collaborative Economy and Tourism: Perspectives, Politics, Policies and Prospects, edited by Dianne Dredge and Szilvia Gyimóthy, 59–74. Cham: Springer International Publishing. https://doi.org/10.1007/978-3-319-51799-5_5.
Haldrup, Michael. 2009. “Banal Tourism? Between Cosmopolitanism and Orientalism.” In Cultures of Mass Tourism: Doing the Mediterranean in the Age of Banal Mobilities, edited by Pau Obrador Pons, Mike Crang, and Penny Travlou, 53–74. London and New York: Routledge.
Haldrup, Michael. 2017. “Souvenirs: Magical Objects in Everyday Life.” Emotion, Space and Society 22 (February): 52–60. https://doi.org/10.1016/j.emospa.2016.12.004.
Haldrup, Michael, and Jonas Larsen. 2006. “Material Cultures of Tourism.” Leisure Studies 25 (3): 275–89. https://doi.org/10.1080/02614360600661179.
Haraway, Donna. 1991. Simians, Cyborgs and Women: The Reinvention of Nature. London: Free Association Books.
Hardt, Michael. 1999. “Affective Labor.” Boundary 2 26 (2): 89–100. http://www.jstor.org/stable/303793.
Hardt, Michael, and Antonio Negri. 2000. Empire. Cambridge MA: Harvard University Press.
Harvey, David. 2008. “The Right to the City.” New Left Review 53: 23–40. https://newleftreview.org/issues/ii53/articles/david-harvey-the-right-to-the-city.
Hirt, Sonia. 2006. “Post-Socialist Urban Forms: Notes From Sofia.” Urban Geography 27 (5): 464–88. https://doi.org/10.2747/0272-3638.27.5.464.
Hochschild, Arlie Russell. 1997. The Time Bind: When Home Becomes Work and Work Becomes Home. New York: Henry Holt.
Isaksen, Lise Widding. 2002. “Toward a Sociology of (Gendered) Disgust.” Journal of Family Issues 23 (7): 791–811. https://doi.org/10.1177/019251302236595.
Jarvis, Helen, and Andy C. Pratt. 2006. “Bringing It All Back Home: The Extensification and ‘Overflowing’ of Work.” Geoforum 37 (3): 331–39. https://doi.org/10.1016/j.geoforum.2005.06.002.
Johnston, Lynda, and Robyn Longhurst. 2009. Space, Place, and Sex: Geographies of Sexualities. Boulder CO: Rowman & Littlefield.
Kaneva, Nadia, and Delia Popescu. 2011. “National Identity Lite.” International Journal of Cultural Studies 14 (2): 191–207. https://doi.org/10.1177/1367877910382181.
Karlsson, Logi, Astrid Kemperman, and Sara Dolnicar. 2017. “May I Sleep in Your Bed? Getting Permission to Book.” Annals of Tourism Research 62 (January): 1–12. https://doi.org/10.1016/j.annals.2016.10.002.
Kirshenblatt-Gimblett, Barbara. 1998. Destination Culture: Tourism, Museums, and Heritage. Berkeley and Los Angeles: University of California Press.
Knox, Paul, and Steven Pinch. 2014. Urban Social Geography. London and New York: Routledge.
Koycheva, Lora. 2016. “When the Radical Is Ordinary: Ridicule, Performance and the Everyday in Bulgaria’s Protests of 2013.” Journal of Contemporary European Studies 24 (2): 240–54. https://doi.org/10.1080/14782804.2016.1170002.
Larsen, Jonas. 2008. “De‐exoticizing Tourist Travel: Everyday Life and Sociality on the Move.” Leisure Studies 27 (1): 21–34. https://doi.org/10.1080/02614360701198030.
Lloyd, Justine, and Ellie Vasta. 2017. Reimagining Home in the 21st Century. Cheltenham: Edward Elgar Publishing.
Lynch, P., A. J. McIntosh, and H. Tucker, eds. 2009. Commercial Homes in Tourism: An International Perspective. London and New York: Routledge.
MacCannell, Dean. 2013. The Tourist: A New Theory of the Leisure Class. Berkeley and Los Angeles.: University of California Press.
Mallett, Shelley. 2004. “Understanding Home: A Critical Review of the Literature.” Sociological Review 52 (1): 62–89. https://doi.org/10.1111/j.1467-954x.2004.00442.x.
Marston, Sallie. 2004. “A Long Way from Home: Domesticating the Social Production of Scale.” In Scale and Geographic Inquiry. Wiley Online Books. https://doi.org/10.1002/9780470999141.ch9.
Massey, Doreen. 1991. “A Global Sense of Place.” Marxism Today, June: 24–29.
Massey, Doreen. 1992. “A Place Called Home?” Formations 17: 3–15.
Massey, Doreen. 1994. Space, Place and Gender. Minneapolis: University of Minnesota Press.
McDowell, L. 2004. Gender, Identity and Place: Understanding Feminist Geographies. Cambridge: Polity Press.
Meah, Angela, and Peter Jackson. 2013. “Crowded Kitchens: The ‘Democratisation’ of Domesticity?” Gender, Place & Culture 20 (5): 578–96. https://doi.org/10.1080/0966369X.2012.701202.
Minca, Claudio, and Tim Oakes, eds. 2012. Real Tourism: Practice, Care, and Politics in Contemporary Travel Culture. London and New York: Routledge.
Minchev, Ognyan. 2013. “Russia’s Energy Monopoly Topples the Bulgarian Government.” German Marshall Fund of the United States.
Mitchell, Katharyne, Sallie A. Marston, and Cindi Katz. 2012. “Life’s Work: An Introduction, Review and Critique.” In Life’s Work, 1–26. Chichester: Wiley. https://doi.org/10.1002/9781444397468.ch.
Mohanty, Chandra Talpade. 2003. Feminism Without Borders. Duke University Press. https://doi.org/10.1215/9780822384649.
Morgan, Nigel, and Annette Pritchard. 2005. “On Souvenirs and Metonymy: Narratives of Memory, Metaphor and Materiality.” Tourist Studies 5 (1): 29–53. https://doi.org/10.1177/1468797605062714.
Morrison, Carey-Ann. 2012. “Heterosexuality and Home: Intimacies of Space and Spaces of Touch.” Emotion, Space and Society 5 (1): 10–18. https://doi.org/10.1016/j.emospa.2010.09.001.
Neychev, Nikolai. 2017. “Airbnb or Long Term Rental.” Kapital (April 2017). https://www.capital.bg/biznes/moiat_kapital/2017/04/08/2949437_airbnb_ili_dulgosrochen_naem/
Picard, David, and Sonja Buchberger. 2013. Couchsurfing Cosmopolitanisms. Edited by David Picard and Sonja Buchberger. transcript Verlag. https://doi.org/10.14361/transcript.9783839422557.
Pratt, Marie Louise. 2008. Imperial Eyes: Travel Writing and Transculturation. London and New York: Routledge.
Richards, Greg. 2017. “Sharing the New Localities of Tourism.” In Collaborative Economy and Tourism: Perspectives, Politics, Policies and Prospects, 169–84. Cham: Springer International Publishing. https://doi.org/10.1007/978-3-319-51799-5_10.
Roelofsen, Maartje, and Claudio Minca. 2018. “The Superhost. Biopolitics, Home and Community in the Airbnb Dream-World of Global Hospitality.” Geoforum 91: 170–81. https://doi.org/10.1016/j.geoforum.2018.02.021.
Russo, A. P., and G. Richards. 2016. Reinventing the Local in Tourism: Producing, Consuming and Negotiating Place. Bristol: Channel View Publications.
Scarles, Caroline. 2010. “Where Words Fail, Visuals Ignite.” Annals of Tourism Research 37 (4): 905–26. https://doi.org/10.1016/j.annals.2010.02.001.
Schor, Juliet B. 2017. “Does the Sharing Economy Increase Inequality Within the Eighty Percent?: Findings from a Qualitative Study of Platform Providers.” Cambridge Journal of Regions, Economy and Society 10 (2): 263–79. https://doi.org/10.1093/cjres/rsw047.
Spry, Tami. 2001. “Performing Autoethnography: An Embodied Methodological Praxis.” Qualitative Inquiry 7 (6): 706–32. https://doi.org/10.1177/107780040100700605.
Sweeney, Majella, and Paul A. Lynch. 2007. “Explorations of the Host’s Relationship with the Commercial Home.” Tourism and Hospitality Research 7 (2): 100–108. https://doi.org/10.1057/palgrave.thr.6050042.
Tsolova, Tsvetelia. 2013. “Bulgarian Protests for Cheaper Energy Intensify.” Reuters World News. http://www.reuters.com/article/us-bulgaria-government-protests/bulgarian-protests-for-cheaper-energy-intensify-idUSBRE91N06D20130224.
Veijola, S., and A. Valtonen. 2007. “The Body in Tourism Industry.” In Tourism and Gender: Embodiment, Sensuality and Experience, 13–31. Wallingford: CABI. https://doi.org/10.1079/9781845932718.0013.
Veijola, Soile, Jennie Germann Molz, Olli Pyyhtinen, Emily Höckert, and Alexander Grit. 2014. “Introduction: Alternative Tourism Ontologies.” In Disruptive Tourism and Its Untidy Guests, 1–18. London: Palgrave Macmillan. https://doi.org/10.1057/9781137399502_1.
Young, I. M. 1997. Intersecting Voices: Dilemmas of Gender, Political Philosophy, and Policy. Princeton, NJ: Princeton University Press.
Zuev, Dennis. 2013. “Couchsurfing Along the Trans-Siberian Railway and Beyond: Cosmopolitan Learning through Hospitality in Siberia.” Sibirica 12 (1): 56–82. https://doi.org/10.3167/sib.2013.120103.
Author information
Authors and Affiliations
Corresponding author
Rights and permissions
Copyright information
© 2022 The Author(s), under exclusive license to Springer Nature Switzerland AG
About this chapter
Cite this chapter
Roelofsen, M. (2022). Airbnb-ed Homes and Everyday Life. In: Hospitality, Home and Life in the Platform Economies of Tourism. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-031-04010-8_4
Download citation
DOI: https://doi.org/10.1007/978-3-031-04010-8_4
Published:
Publisher Name: Palgrave Macmillan, Cham
Print ISBN: 978-3-031-04009-2
Online ISBN: 978-3-031-04010-8
eBook Packages: Social SciencesSocial Sciences (R0)