Abstract
In this chapter, we investigate the macro trends and market dynamics. This will give us an understanding of how changing customer expectations are accelerating the omni-personal transformation towards the future of luxury.
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Schmitt, R., Rossi, A., Bensoussan, A. (2022). Introduction: The Future of Luxury. In: Omni-personal Luxury. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-030-85769-1_1
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DOI: https://doi.org/10.1007/978-3-030-85769-1_1
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