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Digi-Cultural Mindset

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Abstract

With this chapter, we want to provide a reading experience on how digitalization not only evokes a technical transformation but is also strongly related to a company’s culture. Talking about digital transformation, there is more to consider than alignment between IT and business functions. We want to arouse interest in the reader to discover their organization’s value system and provide triggers toward the development of a digi-cultural mindset. We will dive deeper into the stages of change and provide a target vision with ideas on how to master a transformation journey.

Keywords

  • Digital culture
  • Change
  • Maturity model
  • Assessment
  • Mindset
  • New work
  • Collaboration model
  • COVID-19
  • Generation Y
  • System of values
  • Transformation
  • Self-experience
  • Skills

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Correspondence to Rainer Merkt .

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Merkt, R., Lang, V., Schmidt, A. (2021). Digi-Cultural Mindset. In: Liermann, V., Stegmann, C. (eds) The Digital Journey of Banking and Insurance, Volume I. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-030-78814-8_11

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  • DOI: https://doi.org/10.1007/978-3-030-78814-8_11

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  • Publisher Name: Palgrave Macmillan, Cham

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  • Online ISBN: 978-3-030-78814-8

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