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A Case Study of a Socially Responsible Entrepreneurship: The Local Action Group POEDA

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Social Innovation and Entrepreneurship in the Fourth Sector

Abstract

In this chapter, POEDA is presented as a good example of entrepreneurship in the fourth sector. POEDA is a non-profit Local Action Group aiming at the endogenous and sustainable development of the southern territory of the Province of León (Spain) where it is located. To encourage the presence of committed productive activities and economically viable, environmentally sustainable and socially responsible entrepreneurship in the area, POEDA promotes the territorial quality brand Reino de León Calidad Rural (León Kingdom, Rural Quality) as a collective reference for the development of a quality of life beyond the regulated quality and in a new way of solidary behaviour that privileges the quality of links between citizens, territories, all kind of goods and services, producers and consumers. It is related, therefore, to a development with a human dimension, respectful of social values and cultural resources, and understanding the territory as a dynamic, sustainable balance between the environment and human activities in a harmonious and favourable way for the wellbeing of people.

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Notes

  1. 1.

    This terminology is based in the levels of the product concept as suggested by Levitt (1980) or Kotler (1997). For a further development see, e.g., Vázquez et al. (2014) when referring to the concept of Integral Corporate Social Action (ICSA, or ASCI, accordingly to the Spanish acronym).

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Correspondence to José Luis Vézquez-Burguete .

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Vézquez-Burguete, J.L., García-Miguélez, M.P., Lanero-Carrizo, A., Sánchez-Hernández, M.I. (2021). A Case Study of a Socially Responsible Entrepreneurship: The Local Action Group POEDA. In: Sánchez-Hernández, M.I., Carvalho, L., Rego, C., Lucas, M.R., Noronha, A. (eds) Social Innovation and Entrepreneurship in the Fourth Sector. Studies on Entrepreneurship, Structural Change and Industrial Dynamics. Springer, Cham. https://doi.org/10.1007/978-3-030-75714-4_5

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