Skip to main content

Spain and Facebook in the 2019 EP Election Campaign

  • Chapter
  • First Online:
Campaigning on Facebook in the 2019 European Parliament Election

Part of the book series: Political Campaigning and Communication ((PCC))

  • 440 Accesses

Abstract

The 2019 European Parliament (EP) election in Spain took place against a backdrop of parliamentary instability and the unresolved Catalan problem that contributed to political polarisation. The EP electoral campaign also coincided with campaigns at local, regional and national levels. The results indicate that all Spanish parties do not use Facebook for interaction, but only for top-down argumentation. Although major Spanish parties continue to lead the activity on Facebook, the populist parties monopolise users’ engagement. Finally, the findings clearly show that the 2019 European election in Spain was no longer a second-, but a third-order election.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 119.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 159.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book
USD 159.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Notes

  1. 1.

    Newman et al. (2020).

  2. 2.

    Since 2016, Podemos is part of the coalition Unidas Podemos (United We can, UP) that includes left wing and green parties.

References

Download references

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Vicente Fenoll .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2021 The Author(s), under exclusive license to Springer Nature Switzerland AG

About this chapter

Check for updates. Verify currency and authenticity via CrossMark

Cite this chapter

Fenoll, V. (2021). Spain and Facebook in the 2019 EP Election Campaign. In: HaĂźler, J., Magin, M., Russmann, U., Fenoll, V. (eds) Campaigning on Facebook in the 2019 European Parliament Election. Political Campaigning and Communication. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-030-73851-8_13

Download citation

Publish with us

Policies and ethics