Abstract
This chapter explains the success of Mutualidad de la Agrupación de Propietarios de Fincas Rústicas de España (MAPFRE), the leading insurance company in Spain. Founded in 1933, it first developed its business in agricultural accident insurance. The nationalization of this insurance sector led the company to invest in car insurance. It became the leading insurance company in 1983. International expansion followed from 1984 onwards. Excellent management enabled MAPFRE to dominate the non-life insurance market in Latin America. In addition, it expanded to the United States, Canada, Turkey, China, the Philippines and to other European countries such as Italy, Britain, Germany and France. The last big move was the shift from a mutual company to a stock company in 2006.
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References
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Caruana de las Cagigas, L. (2021). The Path to Success of MAPFRE. In: Vázquez-Fariñas, M., Ortúñez-Goicolea, P.P., Castro-Valdivia, M. (eds) Companies and Entrepreneurs in the History of Spain. Palgrave Studies in Economic History. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-030-61318-1_13
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DOI: https://doi.org/10.1007/978-3-030-61318-1_13
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