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A Typology of Business Communication Theories

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Fundamental Theories of Business Communication

Part of the book series: New Perspectives in Organizational Communication ((NPOC))

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Abstract

Typologies help us by grouping related items together into sensible groupings. With theories, a typology can help us to better understand where theories have similarities and where they complement each other. This chapter presents a typology of business communication theories that categorizes theories based on how researchers use them. For our typology, we created seven categories: channels and barriers, cultural characteristics and influences, flows and patterns, meaning-making and discovery, motivation and persuasion, organizational structures, and reasons and representations.

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Authors and Affiliations

  1. Texas A&M International University, Laredo, TX, USA

    Milton Mayfield & Jacqueline Mayfield

  2. Marshall School of Business, University of Southern California, Los Angeles, CA, USA

    Robyn Walker

Authors
  1. Milton Mayfield
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  2. Jacqueline Mayfield
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  3. Robyn Walker
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Mayfield, M., Mayfield, J., Walker, R. (2020). A Typology of Business Communication Theories. In: Fundamental Theories of Business Communication. New Perspectives in Organizational Communication. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-030-57741-4_3

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