Skip to main content

Mobile Learning Adoption at a Science Museum

  • Conference paper
  • First Online:
Intelligent Computing (SAI 2020)

Part of the book series: Advances in Intelligent Systems and Computing ((AISC,volume 1228))

Included in the following conference series:

  • 1098 Accesses

Abstract

Funding cuts by the Department for Culture, Media and Sport (DCMS) in the UK has led to Service Level Agreement (SLA) breaches. This is due to an overstretched service desk team. To mitigate this problem, this paper investigates serving just-in-time knowledge in the form of knowledge base articles to service users via mobile learning. Mobile learning (mLearning) could reduce ICT support calls, increase productivity for both service desk staff and the service user. Moreover, it presents an opportunity to develop useful technical knowledge among non-ICT staff. However, challenges are pervasive in any technological adoption. This paper uses the unified theory of acceptance and use of technology (UTAUT) model to explain the determinants of mLearning adoption at a Science Museum (SM). Results indicate that the UTAUT constructs including performance expectancy, effort expectancy, social influence and facilitating conditions are all significant determinants of behavioural intention to use mLearning. A newly proposed construct, self-directed learning was not a significant determinant of behaviour intentions. Further examination found age and gender moderate the relationship between the UTAUT constructs. These findings present several useful implications for mLearning research and practice for ICT service desk at the SM. The research contributes to mLearning technology adoption and strategy.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 169.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 219.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

References

  1. Lave, J., Wenger, E.: Situated Learning: Legitimate Peripheral Participation. Cambridge University Press, Cambridge (1991)

    Book  Google Scholar 

  2. Rossett, A., Marsahll, J.: E-learning: what’s old is new again. Train. Dev. 64(1), 34–38 (2010a)

    Google Scholar 

  3. Ajzen, I.: The theory of planned behavior. Organ. Behav. Hum. Decis. Process. 50, 179–211 (1991)

    Article  Google Scholar 

  4. Chee, K.N., Yahaya, N., Ibrahim, N.H., Hasan, M.N.: Review of mobile learning trends 2010-2015: a meta-analysis. Educ. Technol. Soc. 20(2), 113–126 (2016)

    Google Scholar 

  5. Venkatesh, V., Morris, M.G., Davis, G.B., Davis, F.D.: User acceptance of information technology: toward a unified view. MIS Q. 27(3), 425–478 (2003)

    Article  Google Scholar 

  6. Morris, M.G., Venkatesh, V.: Age differences in technology adoption decisions: implications for a changing workforce. Pers. Psychol. 53(2), 375–403 (2003)

    Article  Google Scholar 

  7. Venkatesh, V., Morris, M.G.: Why don’t men ever stop to ask for directions? Gender, social influence, and their role in technology acceptance and usage behavior. MIS Q. 24(1), 115–139 (2000)

    Article  Google Scholar 

  8. Minton, H.L., Schneider, F.W.: Differential Psychology. Waveland Press, Prospect Heights (1980)

    Google Scholar 

  9. Hall, D., Mansfield, R.: Relationships of age and seniority with career variables of engineers and scientists. J. Appl. Psychol. 60(2), 201–210 (1995)

    Article  Google Scholar 

  10. Porter, L.J.: Job attitudes in management: perceived importance of needs as a function of job level. J. Appl. Psychol. 47(2), 141–148 (1963)

    Article  Google Scholar 

  11. Venkatesh, V., Morris, M.G., Ackerman, P.L.: A longitudinal field investigation of gender differences in individual technology adoption decision-making processes. Organ. Behav. Hum. Decis. Process. 83(1), 33–60 (2000)

    Article  Google Scholar 

  12. Wu, Y.-L., Tao, Y.-H., Yang, P.-C.: The use of unified theory of acceptance and use of technology to confer the behavioral model of 3G mobile telecommunication users. J. Stat. Manag. Syst. 11(5), 919–994 (2008)

    MATH  Google Scholar 

  13. Indrawati, R.M., Chew, K.-W.: A conceptual model for behavioral intention to use 3G mobile multimedia services in Indonesia. In: Proceedings of the International Symposium on Information Technology, Kuala Lumpur (2010)

    Google Scholar 

  14. Miller, J.B.: Toward a New Psychology of Women. Beacon Press, Boston (1976)

    Google Scholar 

  15. Rhodes, S.R.: Age-related differences in work attitudes and behavior: a review and conceptual analysis. Psychol. Bull. 93(2), 328–336 (1983)

    Article  Google Scholar 

  16. Livingstone, D.: Informal learning: conceptual distinctions and preliminary findings. Counterpoints 249, 203–227 (2006). http://www.jstor.org/stable/42979596

  17. Behera, S.K.: E- and M-learning: a comparative study. Int. J. New Trends Educ. Their Implic. 4(3), 65–78 (2013)

    Google Scholar 

  18. Beck, A.T.: Cognitive therapy of depression: new perspectives. In: Clayton, P.J., Barrett, J.E. (eds.) Treatment of Depression: Old Controversies and New Approaches, pp. 265–290. Raven Press, New York (1983)

    Google Scholar 

  19. Gray, D.E.: Doing Research in the Real World, 3rd edn. Sage, London (2014)

    Google Scholar 

  20. Wang, Y.S., Wu, M.C., Wang, H.Y.: Investigating the determinants and age and gender differences in the acceptance of mobile learning. Br. J. Edu. Technol. 40(1), 92–118 (2009)

    Article  MathSciNet  Google Scholar 

  21. Williamson, S.N.: Development of a self-rating scale of self-directed learning. Nurse Res. 14(2), 66–83 (2007)

    Google Scholar 

  22. Field, A.P.: Discovering Statistics Using SPSS. Sage, London (2009)

    MATH  Google Scholar 

  23. Gefen, D., Straub, D., Boudreau, M.: Structural equation modeling and regression: guidelines for research practice. Commun. Assoc. Inf. Syst. 4(1(7)), 1–77 (2000)

    Google Scholar 

  24. Anderson, J.C., Gerbing, D.W.: Structural equation modeling in practice: a review and recommended two-step approach. Psychol. Bull. 103(3), 411–423 (1988)

    Article  Google Scholar 

  25. Hair, J.F., Black, B., Babin, B.J., Anderson, R.E., Tatham, R.L.: Multivariate Data Analysis, 6th edn. Pearson Prentice Hall, Upper Saddle River (2006)

    Google Scholar 

  26. Nunnally, J.C., Bernstein, I.H.: Psychometric Theory, 3rd edn. McGraw-Hill Inc., New York (1994)

    Google Scholar 

  27. Lindell, M.K., Whitney, D.J.: Accounting for common method variance in cross-sectional research designs. J. Appl. Psychol. 86(4), 114–121 (2001)

    Article  Google Scholar 

  28. Hu, L.-T., Bentler, P.M.: Cutoff criteria for fit indexes in covariance structure analysis: conventional criteria versus new alternatives. Struct. Eqn. Model. 6(1), 1–55 (1999)

    Article  Google Scholar 

  29. Baumgartner, H., Homburg, C.: Applications of structural equation modelling in marketing research: a review. Int. J. Res. Mark. 13, 139–161 (1995)

    Article  Google Scholar 

  30. Mardikyan, S., BeÅŸiroÄŸlu, B., Uzmaya, G.: Behavioral intention towards the use of 3G technology. Commun. IBIMA (2012). https://doi.org/10.5171/2012.622123

  31. Nassuora, A.B.: Students acceptance of mobile learning for higher education in Saudi Arabia. Int. J. Learn. Manag. Syst. 1(1), 1–9 (2012)

    Google Scholar 

  32. Alharbi, O., Alotebi, H., Masmali, A., Alreshidi, N.: Instructor acceptance of mobile learning in Saudi Arabia: a case study of hail university. Int. J. Bus. Manag. 12(5), 27–35 (2017)

    Article  Google Scholar 

  33. Al-Gahtani, S.S., Hubona, G.S., Wang, J.: Information technology (IT) in Saudi Arabia: culture and the acceptance and use of IT. Inf. Manag. 44(4), 681–691 (2007)

    Article  Google Scholar 

  34. Bandyopadhyay, K., Fraccastoro, K.A.: The effect of culture on user acceptance of information technology. Commun. Assoc. Inf. Syst. 19(1), 522–543 (2007). Article no. 23

    Google Scholar 

  35. Teo, T.: Technology acceptance in education. In: Teo, T. (ed.) Technology Acceptance in Education: Research and Issues, pp. 1–5. Sense Publishers, Rotterdam (2011)

    Chapter  Google Scholar 

  36. Cheng, Y.S., Yu, T.F., Huang, C.F., Yu, C., Yu, C.C.: The comparison of three major occupations for user acceptance of information technology: applying the UTAUT model. IBusiness 3(02), 147–158 (2011)

    Article  Google Scholar 

  37. Thomas, T., Singh, L., Gaffar, K.: The utility of the UTAUT model in explaining mobile learning adoption in higher education in Guyana. Int. J. Educ. Dev. Using ICT 9(3), 71–85 (2013)

    Google Scholar 

  38. Yousafzai, A., Chang, V., Gania, A., Noor, R.M.: Multimedia augmented m-learning: Issues, trends and open challenges. Int. J. Inf. Manag. 36, 784–792 (2016)

    Article  Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Ruel Welch .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2020 Springer Nature Switzerland AG

About this paper

Check for updates. Verify currency and authenticity via CrossMark

Cite this paper

Welch, R., Alade, T., Nichol, L. (2020). Mobile Learning Adoption at a Science Museum. In: Arai, K., Kapoor, S., Bhatia, R. (eds) Intelligent Computing. SAI 2020. Advances in Intelligent Systems and Computing, vol 1228. Springer, Cham. https://doi.org/10.1007/978-3-030-52249-0_49

Download citation

Publish with us

Policies and ethics