Abstract
Overtourism and under-tourism are inevitable in an era characterized by globalisation, sophistication and emancipation. Overtourism and under-tourism are the outcome of mismanaged destinations, poor planning and lack of coordination. Both are causes to the destruction of a destination and they have to share the responsibilities; after all, different stakeholders nurture contrasting and conflicting interests. Destination management organizations have a key role to play in the game of overtourism and under-tourism. The chapter argues that one of the critical success factors for managing undertourism and overtourism relates to the coordination role played by Destination Management Organisations (DMOs) and international tourism organisations. Moreover, the need for innovation and new approaches in order to be able to compete with established destinations show creative tourism as an option.
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Gowreesunkar, V.G., Vo Thanh, T. (2020). Between Overtourism and Under-Tourism: Impacts, Implications, and Probable Solutions. In: Séraphin, H., Gladkikh, T., Vo Thanh, T. (eds) Overtourism. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-030-42458-9_4
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