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How Does Health Knowledge Sharing Affect Patient Perceived Value in Online Health Communities? A Social Capital Perspective

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Smart Health (ICSH 2019)

Part of the book series: Lecture Notes in Computer Science ((LNISA,volume 11924))

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Abstract

The purpose of this paper is to explore the relationship between health knowledge sharing and patient perceived value in online health communities (OHCs). It is also aimed at explaining the disparity of patient perceived value among different patients by testing the moderating effect of patient social capital on the above relationship in OHCs. A total of 352 valid samples are collected in mainland China while adopting structural equation model (SEM) approach. The empirical results indicate that both aspects of health knowledge sharing, namely health knowledge seeking and health knowledge contribution, have significantly positive influences on patient perceived value in OHCs. Moreover, the effect of health knowledge seeking on patient perceived value is stronger than the effect of health knowledge contribution. Besides this, the moderating effects of patient social capital on the relationship between health knowledge sharing and patient perceived value are significant. Specifically, patient social capital strengthens the relationship between health knowledge contribution and patient perceived value, while it weakens the relationship between health knowledge seeking and patient perceived value in OHCs.

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Acknowledgements

This study was supported by the following grants: National Natural Science Foundation of China (71501062), Natural Science Foundation of Guangdong Province (China) (2017A030307026), Guangdong Provincial Key Research Project for Universities (2016WQNCX036), National Foundation raising project of Shantou University (NFC16002), Scientific Research Startup Funding Project of Shantou University (STF15003), and STU Scientific Research Initiation Grant (STF18011).

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Authors and Affiliations

  1. Business School, Shantou University, Shantou, China

    Cui Guo, Zhen Zhang & Junjie Zhou

Authors
  1. Cui Guo
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  2. Zhen Zhang
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  3. Junjie Zhou
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Corresponding author

Correspondence to Junjie Zhou .

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Editors and Affiliations

  1. The University of Arizona, Tucson, AZ, USA

    Hsinchun Chen

  2. College of Management, The University of Arizona, Tucson, AZ, USA

    Daniel Zeng

  3. University of Science and Technology Beijing, Beijing, China

    Xiangbin Yan

  4. Tsinghua University, Beijing, China

    Chunxiao Xing

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Guo, C., Zhang, Z., Zhou, J. (2019). How Does Health Knowledge Sharing Affect Patient Perceived Value in Online Health Communities? A Social Capital Perspective. In: Chen, H., Zeng, D., Yan, X., Xing, C. (eds) Smart Health. ICSH 2019. Lecture Notes in Computer Science(), vol 11924. Springer, Cham. https://doi.org/10.1007/978-3-030-34482-5_17

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  • DOI: https://doi.org/10.1007/978-3-030-34482-5_17

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-030-34481-8

  • Online ISBN: 978-3-030-34482-5

  • eBook Packages: Computer ScienceComputer Science (R0)

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