1 Introduction

The interlinkage between technology and insurance, commonly referred to as “InsurTech”, has clearly gained momentum, in the wake of a trend that has spread, more generally, throughout the entire financial services sector. The number of venture capitalists investing in InsurTech has made a fourfold increase from 53 in 2012 to 217 in 2017.Footnote 1 In 2015, investments into technology-enabled insurance solutions came to $2.7 billion, registering a significant year-over-year growth since 2011.Footnote 2 After a slowdown in 2016,Footnote 3 the total value of funding reached $2.32 billion in 2017, which is a 32% increase on the previous year,Footnote 4 and the amount invested is expected to increase even more as technology has the potential to bring innovation benefits in insurance.Footnote 5 Smart contracts are undoubtedly among the major innovations that are taking place in the insurance sector. From a legal perspective, the term “smart contract” refers to the possibility of representing a legal contract in programming code that gets automatically executed on a blockchain or other distributed ledgers. In principle, the contract becomes self-executing, since once a pre-programmed condition is met the relevant action is performed.

The connection between automation—which is the hallmark of smart contracts—and insurance is intriguing for its possible impact particularly in terms of operational efficiencies and certainty in the implementation of transactions, but also as regards the legal issues that it poses, as smart contracts have the potential to transform how insurance transactions are carried out.

This paper investigates the scope for the application of smart contracts in insurance both in the near and longer term, exploring the legal challenges that they raise. In particular, after identifying potential applications of smart contracts in the near-term and examining how they may operate at law, the paper discusses the prospect of the automation of the entire insurance contract in the farther-distant future. To this end, it adopts what might be broadly regarded as a futurology perspective, building on current technological developments to consider possible future advances in the use of smart contracts and explore how smart contract automation will interact with law.

The study rests on both practical and theoretical grounds. From a practical point of view, to investigate the innovation potential inherent in the use of smart contracts in insurance is clearly relevant. Smart contracts along with the underlying blockchain technology are viewed, in fact, as among the most important innovations since the Internet and they may have a significant impact on insurance by automating several processes, such as the underwriting of policies, claims handling and payouts. The paper, however, is also grounded on a theoretical and more systematic perspective. The very idea of smart contracts and the resulting prospect of automating the entire insurance contract need to be confronted with the theory of incomplete contract. As complete contracts, that specify the obligations of the parties in each possible state of the world, are not feasible, standards are generally needed to consider the specific circumstances of a case. Automation, however, typically hinges on rules, especially rules that can be expressed in a conditional logic, while standards for their inherent nature are flexible and can hardly be coded, thus being crucial to consider in the first place to what extent the insurance contract can be automated and the conditions for the possible automation of the entire contract. Moreover, to suggest another theoretical and systematic implication, it is worth noting that smart contracts bear on the essence of an insurance contract—the insurer’s promise to pay. By automating processes and ensuring the payment of claims once the relevant conditions are triggered, smart contracts can reinforce the insuring agreement and transform the relationship between the insurer and the insured.

The paper proceeds as follows. After this introduction, Sect. 2 discusses the phenomenon of smart contracts by exploring their basic technical functioning, as any study of the legal implications of smart contracts needs to build on an understanding of their nature from a technical point of view. Section 3 addresses the role that smart contracts are likely to play in insurance in the near-term, also by discussing some of the projects that are currently being implemented in the industry. Section 4 expands on this, discussing the prospect of the extension of the role of smart contracts to potentially automate the entire insurance contract. Section 5 concludes.

2 The Technical Functioning of Smart Contracts

Computer scientist Nick Szabo was the first, in 1996, to refer to smart contracts as innovative contracts that are “smart”Footnote 6 since they are “far more functional than their inanimate paper-based ancestors.” According to Szabo, a smart contract is “a set of promises, specified in digital form, including protocols within which the parties perform on these promises.”Footnote 7 Although there is no settled definition of the term, a smart contract can be considered as a contract that can be automatically enforced in accordance with pre-defined conditions.Footnote 8 The typical and basic example is a vending machine: once a person has satisfied the conditions of the contract by inserting money into the machine, the machine automatically performs its obligation and delivers the product.Footnote 9

Smart contracts have the potential to go beyond vending machines and apply to all sorts of contracts that are capable to be coded. In this perspective, a distinction can be drawn between smart contracts stricto sensu (a.k.a. “smart contract code”)—in computer science, basically, computer code executed on a blockchain—and smart contracts in law (a.k.a. “smart legal contracts”)—contract terms represented in programming code, capable of being self-executing.Footnote 10 This distinction is relevant to point out possible translation issues from the natural and legal language into the code operational semantic, and possible consequent limits on representing a legal contract in programming code. To the extent that all or part of a traditional legal contract can be expressed into code, the contract may become self-executing, i.e. a smart contract.

The growing attention that smart contracts have recently got follows the wake of the latest developments in blockchain, as smart contracts are built on top of this technology and their potential clearly depends on the blockchain infrastructure.Footnote 11 The computer code, in fact, is digitally recorded on a blockchain or other distributed ledgers and runs on the computers connected to the network through the Internet (the so-called blockchain nodes),Footnote 12 thus implementing the contract.Footnote 13 Although the type of code may vary depending on the blockchain protocol on which it has to be executed, suffice it to say that there are protocols such as Ethereum that have turing-complete programming capabilities, thereby supporting programming languages that have no limitations in terms of the logic that can be implemented and that can serve virtually any smart contracts (so-called “general purpose programming languages”).Footnote 14

In principle, the functioning of smart contracts is straightforward and fits into the scheme “if A, then B”, that is, if a certain predetermined event or condition occurs, a consequence automatically follows. Somehow simplifying, for example, in the case of automobile insurance, an insurance company may create a smart contract providing that the policyholder has to be indemnified whenever a damage covered under the policy occurs. If a claim is filed and the insurance company approves it, the smart contract automatically credits the policyholder’s account with the amount due under the policy. Every single step outlined above might be automated so that the claim can also be both automatically filed through black boxes or other devices that are incorporated in the car, registering the accident and notifying the insurer, and potentially even automatically assessed. Recent news, for instance, is that Liberty Mutual is engaged in developing automotive apps that would allow to assess car damages in real-time using the camera of a smartphone. The app uses anonymised claims photos to make a comparative analysis of the user’s damage and provide a specific repair cost estimate. In the longer term, this might result in a reduction of the costs of claim adjustments and possibly in more efficient claim processes.Footnote 15 Compared with existing reality, in this scenario all processes would be automated since if the pre-programmed conditions are met (e.g. the claim is approved and the damage quantified) the smart contract automatically performs the relevant action (i.e. the indemnification of the policyholder). Nuances might be added to this example and a more sophisticated smart contract might be structured, envisioning a future where, with the advent of driverless cars, the smart contract might even direct the car itself to an accredited garage for its repairment.

Obviously, the potentials of smart contracts can be maximised if they interact with external information provided by trusted third-party oracles or Internet of Things (IoT) devices that connect to the Internet through incorporated sensors, enabling information gathering.Footnote 16 The best known examples are data collected from devices embedded into motor vehicles (so-called “telematics insurance”) or sensors placed in private homes or business premises.Footnote 17 The need, however, to ensure the reliability of the data gathered is clear as the smart contract automatically performs based on the inputs it receives and corrupted information would negatively affect the desired outcome.Footnote 18

Increased functionality, however, generally requires more programming code to be executed on the blockchain, and this may result in a higher likelihood of code errors and possible incidents that may pose threats to the security and reliability of the smart contract innovation. The implosion of The DAO, one of the earliest decentralised autonomous organisations, provides a good example of this risk, as in that case a flaw in the smart contract code led to a multimillion-dollar loss.Footnote 19 As the analysis below will show, the automation inherent in smart contracts can bring several possible benefits to insurance in terms, for example, of higher efficiency, reduction in costs and human errors, fraud detection, but the need to continue developing adequate operational standards remains strong,Footnote 20 since any further advance in the smart contract innovation will necessarily come from enhancements to the security of the underlying technology and coding system. In this perspective, initiatives such as the B3i consortium that brings together (re)insurers and brokers from all over the world to develop common operational standards for the application of blockchain and smart contracts to the (re)insurance industryFootnote 21 are undoubtedly worthy of attention as they can enable further advances in the use of this technology and promote convergence in the insurance industry. Regulatory sandboxes can also play an important role, allowing innovators to test their products in a controlled environment under the supervision of the competent authorities.

3 Near-term Applications of Smart Contracts to Insurance

Traditionally the insurance industry has not been quickly responsive to recognising and exploiting the value of technological innovations, but that tendency seems now moving in the opposite direction and the increasing traction recently gained by smart contracts and the underlying blockchain technology raises the question of what applications smart contracts can actually have.

To begin with, the most typical and immediate application seems to lie in the automation of claims handling and payouts, as these processes rest on the same conditional logic that smart contracts use, and therefore they can be easily automated in line with the “if/then” scheme outlined above, so that if the risk covered under the policy occurs, then the smart contract automatically indemnifies the insured. Current pilot projects are mainly focused on property and casualty insurance, but the prospect of smart contracts in life insurance is also relevant as the insured event is capable of being represented into a binary data form. In general, the examples of possible use cases can be many, and virtually every insurance payout might be automated, although automation is truly appreciated where the insured event can be easily ascertained as the advantage is likely to be lower if more complex assessments are required and third parties need to be involved in the process. In addition to the insurance company and the insured, in fact, other parties, such as assessors, mechanics, technicians, may interact with the smart contract and add relevant transactions to the blockchain ledger, under the terms of the insurance contract. For example, it is possible to involve a certified mechanic to provide for automatic indemnity to the policyholder only if the vehicle is repaired at that mechanic, with the mechanic itself confirming this by sending a transaction to the smart contract.Footnote 22 Or, to make another example, the smart contract may be programmed to trigger different deductibles depending on whether the repairs are carried out by certain repair shops, with the repair shops that have to add the transaction to the blockchain ledger. Obviously, especially where the transactions have to be manually sent to the ledger, the more the transactions are the less instantaneous the execution of the smart contract is going to be, so that the result would be more what might be called a ‘mechanised contract’ based on manual inputs rather than a real automated contract.

When the payment is triggered by inputs deriving from trusted oracles or IoT devices, however, the results can be truly surprising. For instance, this is the case of the “smart” flight insurance products developed by the start-up InsurETH or by AXA that created smart contracts capable of automating claims and refunds for flight delays or cancellations, relying on flight status information provided by oracles. The impact of this innovation is significant as data shows that only a very minor percentage of policyholders actually file flight insurance claims, while by using parameters to trigger the performance of the contract, all policyholders would be automatically compensated as soon as a cancellation or a delay is reported.Footnote 23 The connection of smart contracts with the IoT is also interesting, even more so since in the near future virtually all physical objects in the world are expected to be connected to the Internet.Footnote 24 Devices placed in private homes, automobiles and other vehicles, or business premises can transmit real-time information about, for example, water or gas leaks, fires, thefts and other accidents triggering automating claim processing, but also allowing for immediate intervention and assistance,Footnote 25 thereby possibly reducing the loss and the repair costs.Footnote 26 An illustrative example is given by the UK startup Neos that provides a connected home insurance service, offering continuous assistance through smart sensors that can alert homeowners to problems via a smartphone app to prevent possible damages. Incidentally, it is worth noting that this can affect the insured’s duty to mitigate the damage as traditionally understood since, to the extent that insurance companies will be responsible to provide the IoT devices to the insured and ensure their proper functioning and continuous monitoring, it is reasonable to conclude that the above-mentioned duty will become larger in scope as not only the insured but also the insurer would be in the position to take reasonable measures to avoid the loss and mitigate damages.Footnote 27

Micro-insurance products that typically allow low-income people in developing countries to have access to insurance services are also likely going to benefit from the use of smart contracts, as these products, for their very nature, call for low transaction costs and simplicity in claim processing. Payouts triggered by publicly available weather data are already a reality in the case of crop-insurance or weather-based insurance more generally.Footnote 28 Moreover, index-based agricultural insurance permits to determine payouts using indexes that are correlated with losses caused by insured risks such as floods or pests, considering different variables such as precipitation, vegetation levels, woodland management, and it has emerged as a way to increase availability of coverage for smallholders. By relying on these indexes, in fact, insurers can issue compensation payments without having to assess the loss at the single farm level, and once the relevant data are transmitted to a smart contract, the entire process would be automated.Footnote 29 The advantages deriving from the use of smart contracts in these cases are self-evident, considering the benefits that automation would bring in terms of making claim processing faster and cheaper, and enhancing trust between the insurance providers and the micro-insurance clients. Moreover, the use of smart contracts on digital platforms may foster direct sales channels particularly for less complex coverages such as auto insurance and for mass insurance and micro-insurance products, with possible reduction in their costs.Footnote 30

In addition, the potentials of smart contracts can also extend beyond claims handling and payouts to include the automation of underwriting. In particular, smart contracts can play an important role in setting rates, by relying on big data analytics and access, for example, to usage and demographic data. In the auto-insurance industry, GPS data might be used to collect premiums based on the kilometers driven. Devices placed in the vehicles might also gather information on how fast, or when a person drives, or about her braking patterns to determine and charge personalised, and possibly lower, premiums. Further, it is interesting to note that some dental insurance contracts might adjust premiums automatically depending on the brushing habits of the insured.Footnote 31 This is the case of the smart toothbrush developed by the dental insurer Beam, which tracks all the oral hygiene of a person and uses that information to charge rates for dental insurance plans.Footnote 32 In all these cases, a smart contract would read the data and automatically compute the premium or apply discounts or extra charges, by performing a risk assessment according to the programmed code.Footnote 33 The same might be true for smart wearable devices that may transmit data to the smart contract about, for example, health and fitness conditions. More accurate rates thus might be set and, in principle, there could be the possibility of real-time pricing that would clear the way for pay-as-you-go types of coverage.

It is also possible to assume that in a less-near future, insurance companies would be interconnected with several accredited third parties, institutions and authorities that would record relevant information on a blockchain ledger, so that premiums might be automatically calculated by smart contracts receiving inputs, for example, from hospitals and other medical centres that would transmit official records of treatments, other insurance companies that may send data about previous claims of the applicant, police departments sending information about criminal records.Footnote 34 Privacy concerns and data protection are clearly among the main obstacles to this scenario, other obstacles being the need to ensure the quality of the data and to systematically involve as many different actors as possible to gather enough data and make this scenario feasible.

Moreover, the very decision on whether to underwrite a certain risk might be automated. In the context of peer-to-peer insurance where typically insureds self-organise to pool funds and administer their own coverage, vote-based oracles connected to smart contracts can determine whether to assume a certain risk based on the majority decision of the group participants.Footnote 35 Even data from social networks might be used to this end, as in the case of Dynamis, a U.S. company that has implemented a smart contract for peer-to-peer insurance that provides supplementary unemployment insurance by using data from LinkedIn to verify a person’s identity and employment status, and automate underwriting and claims handling.Footnote 36

More generally, a major impact on the automation of both underwriting and claim processing is likely to result from the application of artificial intelligence to smart contracts. As it is well-known, “artificial intelligence” generally refers to the capacity for a machine to have human-like abilities such as reasoning, learning, decision-making, and the fact that today machines are able to perform ever more tasks that normally require human intelligence is undisputed.Footnote 37 This holds true in insurance as well, where artificial intelligence is applied more and more to predict premiums and claims and to permit fast settlements and targeted investigations, since it may allow to go through a large number of claims and select those that require further investigation before being paid or settled, thereby contributing to curb fraudFootnote 38—which is notoriously a severe problem for insurance companies.Footnote 39 In this scenario, to the extent that artificially intelligent algorithmic systems can make underwriting and claims handling decisions, a smart contract would receive the relevant input and execute the decisions, thus automating these processes.

As the discussion above shows, in the near-term, most probably in the next 5 years or so, smart contracts will be mainly exploited to start automating underwriting, claims handling and payouts, and their impact on these processes can be significant, especially when they are used in conjunction with third-party oracles, IoT devices and artificial intelligence. In particular, automation will clearly lead to higher efficiency as the speed of claims handling would increase, while the costs and possible human errors associated with manual processing are likely to reduce. From a more theoretical and systematic perspective, it should be noted that smart contracts can reinforce the insuring agreement, as they act on the essence of an insurance contract—the insurer’s promise to pay. By automating payouts and ensuring that claims are actually paid in accordance with the terms of the contract, smart contracts enhance the trust between the parties since, on the one hand, valid claims would be automatically processed and paid while, on the other hand, the technology interconnected with the smart contract can facilitate targeted investigation and this would permit to detect and deny fraudulent claims more easily. It is clear that the effect will be a reduction in transaction costs, namely in the costs of policing and monitoring the other party to make sure that her obligations are carried out as provided by the contractFootnote 40 and, more generally, the costs of ascertaining and proving the existence of relevant facts,Footnote 41 most notably the occurrence of the insured event.

To the extent that the use of smart contracts is limited to the automation of underwriting and claims management, the question whether a smart contract can be a substitute for a traditional legal contract written in natural, human language seems not relevant. In this case, in fact, there would be no reason to assume that the parties would not execute a traditional contract as they still need to agree on the terms that will govern their relationship such as the scope of coverage, definitions, extensions, exclusions, conditions and general provisions. Irrespective of whether the contract is concluded in person, online or more generally at distance, a traditional legal contract will be in place, and the possible automation of underwriting and claims management would only represent a modality of execution of that contract. That is to say, the smart contract and its underlying programming code would provide a mechanism for the automatic execution of some aspects of a traditional legal contract—i.e. those aspects that are capable of being represented in conditional logic.

Considering that the programming code cannot serve as a regulatory instrument unless recognised as such, it follows that contracting parties have to assent to the adoption of a smart contract to automate underwriting and claims management, while no enabling laws seem needed as the consent of the parties to the contract would suffice to this end. Enabling laws, nonetheless, might prove valuable to foster the use of this technology, by removing any uncertainty about its legitimacy.Footnote 42 The legal contract does not need to incorporate the smart contract’s code, as normally the policyholder cannot be supposed to understand the code and to assent to it. Anticipating arguments that will be developed in the following section, it is reasonable to expect that, especially in adhesion contracts—where the policyholder, typically a consumer, adheres to the contract with little or no choice about its terms—the policyholder would simply consent to a provision stating that certain contract clauses (e.g. those regulating rate setting or payouts) are automatically executed through a smart contract, while the insurance company would be responsible to use the appropriate computer code, so that the smart contract would function in accordance with the relevant terms set out in the legal contract.Footnote 43

4 The Prospect of Truly Smart Contracts

Stanford University’s scientist Roy Amara supposedly warned that “[w]e tend to overestimate the effect of a technology in the short run and underestimate the effect in the long run.”Footnote 44 Bearing in mind the “Amara’s law”, the discussion above clarified that the potentials of smart contracts in insurance in the near-term mainly lies in the automation of underwriting, claims handling and payouts, and this appears to be a quite realistic perspective as the projects that are currently being implemented in the industry demonstrate.Footnote 45 Not to underestimate, if not ignore, the effects of smart contracts in the long run, however, a fundamental question to be considered is whether their role can extend beyond the scenario discussed above to include in the future the automation of the entire insurance contract.

In addition to underwriting and claims management, several insurance contract clauses might be automated, since they meet the binary logic criterion, as in the case, for example, of the provisions regulating the maximum amount that can be paid under the indemnity principle, underinsurance and overinsurance, or also the aggravation or reduction of the risk.Footnote 46 In these instances, in fact, a smart contract can be programmed to trigger the relevant legal consequences, thereby ensuring that, according to the indemnity principle, the amount to be paid would not exceed the loss (or, as the case may be, the cost of repairing or replacing the insured property), or reducing the indemnity in proportion of the insured value in the case of underinsurance, and compensating up to the actual value of the insured property in the case of overinsurance. With regard to the aggravation or reduction of the risk, as this information would obviously be gathered after the execution of the contract, IoT devices may be able to detect changes in the risk and send inputs to the smart contract, automating the exercise of the insurer’s right to withdraw from the contract if the aggravation of the risk exceeds a pre-programmed value, or proportionally reducing the premium in the case of a reduction of risk and also allowing the automatic exercise of the possible withdrawal right of the insurerFootnote 47 if the reduction in the premium is lower than a predetermined amount. In some instances, technology would also innovate insurance contract rules. For example, still with respect to the aggravation or reduction of risk, the duty of the insured to inform the insurer about changes in the risk will lose relevance since it is reasonable to assume that in most situations IoT devices and, more generally, monitoring technologies provided by the insurer will be responsible to detect and signal changes in the risk, so that the focus will very likely shift on the responsibility of the insurer to make sure that the devices function properly—similarly to what has been argued above regarding the possible remodeling of the insured’s duty to mitigate the damage.Footnote 48

It should be noted, however, that certain features of legal rules can hardly be captured in binary logic.Footnote 49 To make one example, take the case of overinsurance mentioned above, where the insurer typically has the right to avoid the contract if the policyholder acted with fraud to obtain insurance for an amount higher than the value of the insured property and, if in good faith, can also keep the premium.Footnote 50 The question arises as to whether concepts like fraud or good faith can be expressed in conditional logic. More generally, the very idea of automating the entire insurance contract, and not just selected clauses needs to be confronted with the theory of incomplete contracts. Although there is no widely accepted paradigm of incomplete contracting,Footnote 51 somehow simplifying for our purposes, this theory generally posits that complete contingent contracts—those that specify the obligations of the parties for each possible state of the world—are not feasible since, particularly where the future contingencies are complex and uncertain, the parties would incur transaction costs and difficulties in foreseeing all the possible contingencies and comprehensively regulating them in a contract. The contract, moreover, would be too costly to enforce, as courts or arbitral panels would have to distinguish among innumerable and complex contingencies.Footnote 52 It follows that standards are normally used to fill in gaps in the contract, as they are flexible, thereby allowing the parties to consider the specific circumstances of a case. Terms such as “good faith”, “reasonableness”, “best efforts”, “diligence”, “materiality” are thus common in virtually all contracts, the insurance contract included. Automation, however, rests on rules, especially rules that can be expressed in a conditional logic.Footnote 53 Thus, when it comes to the automation of the entire insurance contract, this can represent an important obstacle to making it a reality.Footnote 54

It is nevertheless possible to predict a world where smart contracts, combined with future developments in artificial intelligence and machine learning, might challenge traditional views and change contracting practices, automating the entire contractual relationship of the parties. The algorithms behind artificial intelligence identify statistical correlation in the data they analyse, thereby enabling machines to perform tasks that would require human intelligence.Footnote 55 Because of the ever larger quantity of data available and improvements in algorithms,Footnote 56 the applications of artificial intelligence today have increased, and together with machine learning—that is, algorithms that allow machines to self-learn from data and make predictions—artificial intelligence has the potential to transform large sectors of the economy.Footnote 57

Data-driven automation already plays a major role in legal practice and scholarship. E-discovery clearly demonstrates the potentials of data analytics in the law, as it changed how law firms execute discovery processes, replacing activities once performed by legal practitioners.Footnote 58 Further, algorithms have been developed to summarise and classify the law. In a recent law review article—to mention one notable example—Professors Eric Talley and Gabriel Rauterberg conducted an empirical research using machine learning techniques to develop a data set of “corporate opportunity waivers”—i.e. contractual modifications, permitted by some U.S. state statutes, of the duty of corporate fiduciaries not to usurp business opportunities that belong to the corporation, a subset of the general duty of loyalty—in U.S. public companies’ filings with the Securities and Exchange Commission. While no systematic research was made before in this field because of the impossibility to manually collect the relevant data in an efficient way, the authors trained a machine learning algorithm to automatically classify the selected documents, thereby revealing important empirical findings.Footnote 59 The potentials of this approach can clearly extend to other areas of law.

Advances in cognitive computing and natural language processing will allow machines to process unstructured data such as contract clauses, statutes and rules or court opinions, and this will be instrumental in fully automating legal contracts. Several initiatives are in place to this end. An open source package, for instance, allows to turn real legal materials into structured data objects thus facilitating, among other things, the conversion of legal contracts into smart contracts.Footnote 60 Another project attempts to draft legal contracts with a domain-specific programming language designed to capture the features of law and its semantics and logic, its credo being “software is eating law.”Footnote 61 Aside from the promotional teasers of these and similar projects, it seems unquestionable that several efforts are tending toward the reduction of contracts and, more generally, legal documents to computer code.Footnote 62

The turning point, however, will come when artificial intelligence and machine learning will be used to predict legal outcomes. Predictive technology is still in its infancy, but some advances have already been made and further improvements can be expected. Data may be collected from statutes and rules, case law, regulators’ decisions, expert reports and other legal materials, and analysed through algorithms to determine the possible legal outcome of a specific case,Footnote 63 even potentially considering how possible ideologies of judges or arbitrators may influence their decision-making.Footnote 64 Several academic studies found that algorithms can actually be used to predict court decisions with a quite high degree of accuracy,Footnote 65 showing that they may do even better than legal experts.Footnote 66 Decision-making can become more accurate and consistent.Footnote 67 Thus, it should not be surprising that software exploiting artificial intelligence and machine learning to predict how courts will decide a case, considering the specific factual patterns, is already commercially available.Footnote 68 Obviously, the more legal data of good quality are available, the smarter artificially intelligent machines can become, and initiatives such as that launched by the Harvard Law School Library, the world’s largest academic library, that aims to digitise its entire collection of U.S. case law and make it freely accessible onlineFootnote 69 certainly point in that direction.

In this scenario, parties to the contract would rely on artificial intelligence and machine learning technologies to interpret the contract terms and apply those terms to the facts and circumstances of a case.Footnote 70 From this perspective, “automation of the entire insurance contract” should be taken in its broadest sense to imply that the contract itself would self-interpret its own terms and be completely self-executing. To put it another way, both the interpretation and the enforcement of the contract terms would be automated—what can be called the true smart contract.

To make this discussion more concrete and appreciate the potential for full contract automation in insurance, it is worth considering some possible applications of predictive technology to the insurance contract. Take, for instance, the duty of disclosure, a subset of the general duty of good faith, which is ubiquitous in all insurance contracts. In virtually all jurisdictions, the prospective policyholder must disclose to the insurer material facts affecting the risk and, based on this information, the insurer determines whether to accept the risk and what premium to charge. In the event of material misrepresentations or nondisclosures, different remedies are available to the insurer, typically ranging from avoidance of the contract to the right of withdrawal, depending on whether the applicant acted with gross negligence or fraudulent intent, or simply with negligence.Footnote 71 Needless to say, this issue is highly litigated, as the policyholder may find herself in a situation where either coverage is denied or the amount to be paid under the policy is reduced, and it is clear that several legal standards are at stake to decide a possible dispute—materiality, negligence, gross negligence, good faith, just to mention some of them. An artificially intelligent algorithm might process all relevant data, such as applicable statutes and case law, and make an autonomous decision like avoidance of contract or not to pursue any remedy at all if the inaccuracy is considered not material. A smart contract, interconnected with the algorithm, would in turn enforce that decision, thereby terminating the contract with the possible corresponding right to keep the premium or, respectively, continuing the contractual relationship and compensating the insured if the risk occurred. All this would happen in real time, as soon as a possible misrepresentation or nondisclosure is detected as a result, for example, of data sent to the blockchain by an assessor or information deriving from IoT devices.

Another prominent example of the potential room for automated analytics in insurance concerns the duty to settle, typically regarded as a U.S. legal doctrine, but recognised also in some European jurisdictions,Footnote 72 which in the context of liability insurance requires the insurer to settle reasonable claims within the policy limits. Although the standard of review may vary depending on the relevant jurisdiction, for our purposes suffice it to say that an insurer who refuses a reasonable settlement proposal and takes unsound litigation decisions resulting in an excess judgment normally bears the full loss, that is it is liable for the entire judgment entered against the insured, including extra damages, in excess of the policy limits. It is no surprise that there has been a considerable amount of litigation over whether the insurer’s decision not to settle in a particular case is reasonable or not, as this issue determines if the insurer or the insured bears the loss for the judgment in excess of the policy limits entered in favour of the third-party plaintiff. The focus becomes one of reasonableness, and the conduct of the insurer is also reviewed under the general duty of good faith and “based upon those principles of fair dealing which enter into every contract.”Footnote 73 Several courts in the U.S. have held that the “test is whether a prudent insurer without policy limits would have accepted the settlement offer.”Footnote 74 Predictive technology would collect and analyse data from the relevant statues and case law to understand how these standards operate in practice and, by applying the law to the peculiar elements of the case at issue, it would make the settlement decision. Once the smart contract receives the relevant input, the consequent action would follow, thus either accepting or denying the settlement proposal. There can obviously be other examples, but these two, also for the complexity of the laws involved, can be considered paradigmatic of the role that smart contracts, in combination with artificial intelligence and machine learning, may play in the future in automating the entire insurance contract.

Besides being capable of transforming contract performance and enforcement, this smart contracting model will be accompanied by a substantially new approach to contract formation. The growth of online insurance exchanges and robo-advisors that can provide automated investment services is already a reality.Footnote 75 Especially in contracts that include a consumer as a party, it is realistic to expect that friendly interfaces will interact even more effectively with the prospective policyholder to allow her to choose the appropriate coverage, even with the support of images and other graphic representations that would display differences in the scope of coverage—not to mention the possible assistance of robot advisors, that can automatically match prospective policyholders to insurance products on a personalised basis, understanding the client needs and proposing the appropriate coverage.Footnote 76 Similarly, the prospective policyholder will be able, in principle, to subscribe a larger or narrower policy by selecting exclusions and extensions from among predetermined lists, and possible inconsistencies between the coverage sought and the one selected as well as changes in the premium might be signaled in real time, not differently from what happens today when purchasing a railway or plane ticket, with computers signaling changes in the cost depending on the class of the ticket or on the seat that the passenger selects or proposing options on priority check-in or excess baggage. Pop-up windows and other dialogue boxes may also provide clear and basic explanations of the policy terms and send warning messages to improve the intelligibility of insurance contracts.Footnote 77 Customer engagement in insurance will thus markedly increase—a break with the past, as insurance, traditionally, has not been particularly sensitive to this issue. In a truly interconnected world the prospective policyholder may also find an application pre-completed with the relevant data received from accredited parties participating in the blockchain network, such as hospitals, police departments, regulatory agencies, or other insurance companies and, as long as the data are considered reliable, this is likely to deprive the duty to disclose of its meaning.

It is reasonable to assume that the natural language version of the insurance contract will continue to be available and coexist with the smart contract code and artificially intelligent algorithms. Although there is increasing awareness of the importance to master technology in today’s society, and offerings of computer coding courses and the like in universities, law schools and other academic institutions are growing, a future where parties—consumers in particular—can be supposed to understand and consent to contracts written exclusively in computer code now seems unrealistic. The fact that consumers notoriously tend neither to read nor understand natural language contracts,Footnote 78 only to pull them out should a dispute arise, is a different and broader matter that should generally lead to a higher degree of simplification and clarity in standard form contracts,Footnote 79 but cannot be an argument for the idea of contracts written only in programming code. Smart contracts combined with artificial intelligence and machine learning will be able to self-interpret and self-enforce their terms but contracting parties will still have to agree on the terms themselves in the first place—not differently from what happens today.Footnote 80 Even when the contract is concluded entirely through the support of user-friendly interfaces as illustrated above, the computer programme will always generate the corresponding natural language version.Footnote 81

As in the case of the automation of underwriting and claims management discussed above, also for the automation of the entire insurance contract no enabling legislation seems strictly needed since it should be within the power of the parties to consent to contracts that would perform automatically.Footnote 82 Contracting parties, and the insured in adhesion contracts, will have to give their explicit assent to the automation of the interpretation and enforcement of the contract terms, in line with the principle established by the European General Data Protection Regulation that grants individuals the right not to be subject to a decision based solely on automated processing, including profiling,Footnote 83 unless the data subject gave her explicit consent.Footnote 84 As the discussion below will clarify, a regulatory framework, however, will be necessary to address the issues that true smart contracts might pose.

An important point to emphasise is that, although the contract would self-interpret and self-enforce its terms, parties do retain their right to file suits in court or seek arbitration, should they disagree with the determinations executed by the smart contract—exactly as when contract performance is based on human judgment. Even if smart contracts, by definition, aim at avoiding the need for enforcement proceedings, automatic performance might still turn out to be wrongful and parties should be entitled to contest it.Footnote 85 The judicial or arbitrator review will clearly be on the merits of the automated decision and not on the underlying programming code and algorithms, as any automated decision will always be assessed against the relevant set of legal rules and doctrines. It might be the case, however, that contracting parties refer to the very decision of the algorithm to support their claims. For example, in the duty to settle context, where, as discussed above, it could be difficult to determine, in hindsight, if the insurer’s decision not to settle was reasonable, the algorithm’s determination, where properly documented, might turn out to be conclusive proof in cases that are on the borderline between a reasonable and a not-so-reasonable refusal to settle.

Over time, judicial and arbitrator review of automated decisions will align increasingly the algorithms with the law. The more the algorithms are accurate, the less likely their decisions will be overturned by courts or arbitral panels, and the higher the trust that contracting parties in turn will place in the algorithms. A virtuous circle will ensue, where the number of cases litigated or arbitrated will reduce, and the newly rendered judgments or arbitral awards will contribute to refine the algorithms even more.

Contracting patterns thus will evolve. Changes will be incremental, and this process will probably take decades to be completed. Smart contract codes and artificially intelligent algorithms will progress over time, as humans will continue improving them. To this end, there is no doubt that lawyers and legal scholars will be central to addressing and fostering the technology developments. Automation in law is not, and never can be, the exclusive realm of data scientists, computer engineers, mathematicians or statisticians. To make smart contracts and any other technological innovation a reality in the legal field, it should go without saying that technological knowledge and skills have to be complemented by a high degree of legal expertise to adequately recognise and navigate the complexity of legal systems.

As contracts will be able to make autonomous decisions and automatically execute them, the pressing issue is not whether computers can be granted legal personality since,Footnote 86 to the extent that parties give their assent to contract automation, it seems far more sensible to argue that the autonomous decision should be attributed to the relevant contracting party. Rather, law should focus on who the providers of smart contracts and artificially intelligent algorithm systems are and on how these technologies operate.Footnote 87

Specialised private companies are likely to enter this marketFootnote 88 and, considering the resource commitments and expertise needed to provide effective services, most probably a few firms will end up dominating it, as in the case of the proxy advisory industry where the global players are in the order of two or so.Footnote 89 For the large quantity of data that they collect, insurance companies are also well placed to stand out as providers,Footnote 90 although it can be expected that in the initial stage they will engage the services of third-party vendors, to then follow a trend similar to the one that is developing in the market for e-discovery, where insourcing is increasingly common. For obvious reasons, these new technologies will be targeted first at the largest insurance markets, such as the United States, Europe and China. Providers will have to differentiate smart contract codes and algorithms by jurisdictions as products will have to be calibrated against the relevant legal and regulatory framework. Although the sources of insurance regulation generally can be traced more and more at the international level,Footnote 91 insurance contracts are still largely regulated at the state level, and this is true both for the U.S., where insurance regulation traditionally has been the responsibility of the individual states, and for the European Union, where harmonisation of insurance contract law among the Member States is overall limited.Footnote 92 It should be noted, nonetheless, that technology operational needs and reasons of economies of scale might lead to an increase in the standardisation of insurance products across companies and countries, and be also a factor in determining further convergence of national insurance laws and regulations in the future.

As true smart contracts will mature and their potentials will become manifest, regulation should be established to address the issues that this phenomenon might pose. It is sensible for regulators first to track the technological developments, also using regulatory sandboxes, to understand the functioning of the technology and identify the potential risks without undermining innovation, only then to consider possible adjustments to the regulatory framework.

As a threshold matter, there will clearly be the need to ensure the security and reliability of the underlying technology and coding system, as the risk of flaws in smart contract codes and artificially intelligent algorithms is high,Footnote 93 and any realistic prospect of implementing contract automation in insurance will be rooted in the operational adequacy of the technology used.

Moreover, there might be room for abuse to the extent that the smart contract code and algorithms do not faithfully reflect the terms actually consented to by the policyholder and the applicable laws or, to put it another way, to the extent that the actual functionality of the smart contract is not adequately disclosed.Footnote 94 Although policyholders would have the right to file suit in court or seek arbitration as discussed above, it seems far from uncommon that a number of them, especially where consumers are involved, will decide not to do so either because they may find it not convenient to pursue the claim or because they would simply rely on the smart contract. In this case, the need arises to protect the policyholder and promote transparency of automated decision-making.Footnote 95

In principle, regulation should be more robust where the policyholder is a consumer, while it might be lighter for contracts concluded between the insurance company and another business party that might be capable to protect itself.Footnote 96 This distinction, however, might be blurred in practice since not all business parties are likely to be so sophisticated that can be expected to understand the programming code and the relevant algorithms. Probably a scenario where private third parties would provide the smart contract might give more assurance of the faithful match between the code and the legal terms than the case where the contract itself is coded by the insurance company. Nonetheless, considering that insurance companies, as “repeat players”, would most probably be the sole buyers of the smart contracts sold by third-party providers, conflicts of interests might arise and need to be addressed. In this perspective, the imposition of independence requirements on third-party vendors appears to be the most realistic prophylactic measure. In addition, joint and several liability should be imposed on insurance companies and third-party providers for damages due to flaws and discrepancies in the smart contract code and algorithms. The system should be backed by adequate monetary sanctions to deter fraudulent practices, and regulators should be given the power to access the programming code and the relevant algorithms to investigate alleged malfunctions and anomalies of the smart contracts, thus fostering the safety and reliability of the relevant technology. Over time, the need for third-party vendors and, even more, for insurance companies to preserve their reputation in their respective markets is likely to play a role in aligning the computer code and algorithms with the legal terms and ensuring the proper functioning of smart contracts.

Considering the global nature of the smart contract phenomenon and of technological innovation more generally, there is clearly a need for uniform standards of regulation, oversight and enforcement, also to avoid possible risks of regulatory arbitrage. To this end, supranational authorities and organisations, especially the International Association of Insurance Supervisors, can play an important role in developing common regulatory standards, so that regulators across the world can share a clear set of principles and objectives, thereby promoting a harmonised approach to the regulation of smart contracts in insurance.

5 Conclusion

The potential for contract automation in insurance appears significant. In the near-term, smart contracts can have a substantial impact on underwriting, claims handling and payouts, while in the farther-distant future there are grounds to assume that the entire insurance contract will be automated. For this scenario to occur, however, technological advances alone will not suffice. The ability to navigate the complexity of the relevant legal framework and ultimately integrate technology and law will be crucial to make contract automation in insurance a reality.

One might wonder, however, why contracting parties, in particular insurance companies, should embrace this path-breaking innovation. The obvious answer is that the scenario examined above, overall, will be superior to the current one, and in fact, as discussed, smart contracts can provide substantial advantages in terms of operational efficiencies and streamlined underwriting and claims management processes, fraud detection, more accurate rate setting resulting in personalised and possibly lower premiums, enhancement of trust between the insurer and the insured, customer engagement. The truth, nevertheless, is that technology will become more and more pervasive in insurance and society at large. It will permeate law and transform existing contracting patterns and, more generally, traditional paradigms. Yet, as technological innovation never takes place in a legal vacuum, law will play a central role in marking out a line of equilibrium between the objective of fostering automation and innovation in insurance and the need to ensure policyholder and investor protection.