Abstract
There is no doubt that green buildings (GBs) have a huge potential in the reduction of the built environment’s impact on eco-system, which therefore needs to be promoted among the potential homebuyers. Thus, being the first in its kind, this research attempted to answer the question: What are the factors the potential homebuyers in Cambodia would consider to purchase GB? To answer this question, randomly selected potential homebuyers were administered a questionnaire survey (comprising 21 factors to be rated and demographics) seeking to evaluate the most significant factors, which were identified through a thorough review of the international context. It is noteworthy that the respondents are highly qualified, which reflected on the ranking of the awareness- and knowledge-related factors. Based on the results of data analysis technique utilized in this research, the consensus among the homebuyers is that the facilities that offer truly green features are of significance, rather than any means of financial support provided by government. In addition, neither marketing actions nor people around motivate the homebuyers towards purchasing GB. On the other hand, this paper could derive implications in terms of offering an eye-opener to home developers in the Cambodian real estate sector in focusing on the issues that drive the homebuyers’ intention to purchase GB.
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Acknowledgements
We would like to take this opportunity to thank Ara Institute of Canterbury and Zaman University for supporting this research. Students’ help in the data collection is also acknowledged. Special thanks go to the homebuyers who provided their opinions through the survey conducted as part of this research.
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Durdyev, S., Ihtiyar, A. (2020). Attitudes of Cambodian Homebuyers Towards the Factors Influencing Their Intention to Purchase Green Building. In: Gou, Z. (eds) Green Building in Developing Countries. Green Energy and Technology. Springer, Cham. https://doi.org/10.1007/978-3-030-24650-1_8
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