Abstract
This chapter examines the factors that contribute to enhancing social enterprises effectiveness in African context. Using Identity theory which is based on symbolic interactionism and assumes that society shapes social behavior, this study proposes the four pertinent factors—culture, community, communications, and leadership—that managers need to pay attention in order to enhance social enterprise effectiveness. These factors contribute to literature by offering the promise of empowering marginalized segments of populations in Africa through social enterprises. This study has a few recommendations for social enterprise managers and policymakers.
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Acknowledgments
We greatly appreciate and acknowledge research support provided by Chair Rosalie Harms and Dean Hugh Grant, Department of Business and Administration and Faculty of Business and Economics, respectively, at the University of Winnipeg, Canada.
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Singh, S., Fantazy, K., Saxunova, D., Lewa, P.M. (2020). Impact of Culture, Community, Communications, and Leadership on Social Enterprises Effectiveness in Africa. In: Rajagopal, Behl, R. (eds) Innovation, Technology, and Market Ecosystems. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-030-23010-4_20
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DOI: https://doi.org/10.1007/978-3-030-23010-4_20
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