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Why Is It Worth It to Expand Your Set of Objectives? Impacts from Behavioral Decision Analysis in Action

Part of the Lecture Notes in Business Information Processing book series (LNBIP,volume 351)


The generation of objectives is a crucial component of any decision-making process. However, research has shown that Decision Makers, if unaided, are considerably deficient in utilizing personal knowledge and values to form objectives for the decisions they face. This paper discusses two real interventions in which the author employed value-focused thinking devices to support both private and public organizations in generating objectives within strategic decision-making processes. The two projects deal with the challenging task of defining a new regional transportation plan for 2050 in Italy and the design of a novel selection process for a Foundation in Hungary that provides educational opportunities for underprivileged children, respectively. The aim of this paper is to share lessons learned from prescriptive interventions and discuss the impacts of collaborative Behavioral Decision Analysis in challenging societal contexts. The contribution provided by this study feeds the debate on boosting decision making by highlighting how process boosts can improve subjects’ active competences for better and more empowered strategic decisions.


  • Collaborative decision making
  • Action research
  • Decision quality

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  1. 1.

    The name of the Region cannot be disclosed due to a confidentiality agreement with the local authority for this project.

  2. 2.

  3. 3.

    This project has been awarded the INFORMS Decision Analysis Practice Award 2017.


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Correspondence to Valentina Ferretti .

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Ferretti, V. (2019). Why Is It Worth It to Expand Your Set of Objectives? Impacts from Behavioral Decision Analysis in Action. In: Morais, D., Carreras, A., de Almeida, A., Vetschera, R. (eds) Group Decision and Negotiation: Behavior, Models, and Support. GDN 2019. Lecture Notes in Business Information Processing, vol 351. Springer, Cham.

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