Abstract
Corporate responsibility in a transitioning food environment relies on delivery of brand value in a food market with a growing dynamic of truth-seeking and what this means for corporate truth-telling. The drivers of transition are economic, socio-political, technological, and environmental. Truth values, social trust, corporate honesty, truth seeking and truth telling are the basis of corporate responsibility for transitioning from the prevailing food regime to another. This transition will be driven by multiple factors among which consumers’ role and niches affecting existing regime path dependency are paramount for allowing change to happen. The evolving socio-technical symbiosis will be required to meet the pressures and socio-economic drivers that influence the food supply chain.
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Manning, L. (2019). Corporate Responsibility in a Transitioning Food Environment: Truth-Seeking and Truth-Telling. In: Piatti, C., Graeff-Hönninger, S., Khajehei, F. (eds) Food Tech Transitions. Springer, Cham. https://doi.org/10.1007/978-3-030-21059-5_9
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