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Influence of Visual Non-verbal Information on Information Transmission to Audience

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Advances in Affective and Pleasurable Design (AHFE 2019)

Part of the book series: Advances in Intelligent Systems and Computing ((AISC,volume 952))

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Abstract

It is well known that non-verbal information is important for smooth communication. On the other hand, it is also suggested that limiting transmitted non-verbal information leads to accurate comprehension. In this research, we investigate the influence of visual non-verbal information in presentations on audiences’ comprehension. In the experiment, opacity of black mask on presenter is changed to control the amount of non-verbal information, especially facial expression. Participants answer questionnaires and comprehension tests after watching each presentation video, and they answer re-questionnaires and re-tests one week later. Then we verify the answers in four points of view: the feeling of transmission, the degree of transmission, impression and memory.

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Acknowledgements

This work was supported by JSPS KAKENHI Grant Number 18K11414.

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Correspondence to Akihiro Tatsumi .

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Tatsumi, A., Seki, K., Okubo, M. (2020). Influence of Visual Non-verbal Information on Information Transmission to Audience. In: Fukuda, S. (eds) Advances in Affective and Pleasurable Design. AHFE 2019. Advances in Intelligent Systems and Computing, vol 952. Springer, Cham. https://doi.org/10.1007/978-3-030-20441-9_10

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