Abstract
Becoming excellent as a product manager, a product team and a product organizationorganization is what we are all striving for. Delivering excellent products that make a difference is our goal. In this chapter, I will detail how PYPR supports you in your job as a product manager, providing the leadership that the product team, your organization and especially the success of your product requires. First, I will explain, how the Product Yield Potential Radar supports you in being the General Manager of YourProduct Inc. As the General Manager, your success depends on your ability to align all stakeholders and constantly improve the limits of what matters for your product and organization. Second, I will describe how the Product Yield Potential Radar can be leveraged as a communication tool for all stakeholders. As a product manager you need to understand your stakeholder network and clarify the roles and responsibilities, and your level of engagement, within the product team and with all other stakeholders. Third, I will provide you with some final tips and tricks to get PYPR started, or in other words how to finally leverage the out-of-the-box PYPR set-up and adapt PYPR continuously to your own context as it becomes a habit for you, the product team and the organization.
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Notes
- 1.
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Or training your teams in any other Software Product Management framework.
- 3.
You might like the term ceremonies better.
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Some people would call the effect: opportunity costs.
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He who pays the piper (PYPR), calls the tune.
- 6.
Likely the most used argument by the ones who are arguing against the CEO or analogy.
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And are therefore likely not in the corporation’s best interest.
- 8.
What you cannot measure you cannot manage (DeMarco, 1989).
- 9.
Remember that PYPR can be applied on any level of the product taxonomy (Sect. 1.1.3), i.e. product line , product, and product module .
- 10.
Note that we plan for a marathon as we focus on product longevity and not on “flashes in the pan”.
- 11.
I admit that the dimension descriptions and dimension item details are comprehensive; however, for many topics there are dedicated books that only deal with that matter. If you require or seek more details or more variations than provided in Part 2 of this book, I recommend you either use the referenced bibliography or attend a dedicated training course to enrich your bag of tricks.
- 12.
You’ll find a table PYPR Dimensions Impact Examples that describes how a given dimension items impacts a PYPR dimension. Sometimes I described examples for all dimensions, sometimes only for a few.
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Wagenblatt, T. (2019). PYPR—On Your Mark, Get Set and Go Toward Software Product Management Excellence. In: Software Product Management. Management for Professionals. Springer, Cham. https://doi.org/10.1007/978-3-030-19871-8_3
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