Bowie Contagion

  • Toija CinqueEmail author
  • Sean Redmond


In this chapter, we explore two interlocking themes: first, the way memories are called upon to manage and imagine fans relationship to, and identification with, David Bowie. Second, the chapter examines the way that David Bowie memorabilia contextualises and provides anchor points for fan identifications, becoming a ‘home’ or ‘contagion’ of treasured objects that are embodied and self-narrated. As Hoelscher and Alderman suggest, ‘people now look to this refashioned memory, especially in its collective forms, to give themselves a coherent identity, a national narrative, a place in the world’ (Soc. & Cult. Geogr. 5: 348–349, 2004). We will look at two forms of memory, personal and collective, private and communal, although as our work suggests, memory shifts, folds into itself, so that it is very often personal and shared, private and collective, as soon as it is ‘told’.


David Bowie Fandom Memorabilia Contagion Reminscentia Memory 


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Copyright information

© The Author(s) 2019

Authors and Affiliations

  1. 1.Faculty of Arts and EducationDeakin UniversityMelbourneAustralia

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