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Dos and Don’ts: Social Media Tips for the Medical Professional

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Abstract

A crucial piece of professional involvement on social media is setting up guidelines for what can, and cannot, be posted online. Developing and adhering to a social media policy that encompasses advocacy, professionalism, awareness, and compliance to nursing and medical board regulations as well as Health Insurance Portability and Accountability Act’s (HIPAA) Privacy Rules are necessary. The key elements of this policy protect patient rights as well as the reputations of both the individual social media user and their employer. The social media policy lowers organizational risk and drives proactive and reactive commenting, sharing of photo and video content, and community building – essentially, every aspect of what professionals should and should not share online. This chapter will teach the fundamental building blocks of a well-crafted social media policy, as well as when and how to deal with violations.

When angry, count to four. When very angry, swear.

—Mark Twain

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Correspondence to Diane Davis Lang .

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Lang, D.D. (2019). Dos and Don’ts: Social Media Tips for the Medical Professional. In: Social Media for Medical Professionals. Springer, Cham. https://doi.org/10.1007/978-3-030-14439-5_9

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  • DOI: https://doi.org/10.1007/978-3-030-14439-5_9

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-030-14438-8

  • Online ISBN: 978-3-030-14439-5

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