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VCW for Social Impact in a Developing Country: Personal Development and Entrepreneurship in a Leadership Academy

  • Carlos Reis-MarquesEmail author
  • Luís Filipe Lages
  • Valentine Vix Caminati
Chapter
Part of the Springer Texts in Business and Economics book series (STBE)

Abstract

The Value Creation Wheel (VCW) is a meta-framework that can help to solve both individual (myVCW) and organizational challenges (socialVCW). This case study describes, first at the individual level, the application of the VCW to a set of social entrepreneurship projects driven by young women who wish to become leaders in projects with world impact. It highlights how the benefits brought by the VCW workshops were of great help to solve different challenges associated with individual insecurities and hesitations, helping people to define their value proposition and market approach to fulfill their vocation. Second, at the organizational level, this case explains how the VCW can be used to support social organizations to tackle the challenges of their own targets. The VCW project supported the Leadership Academy Program, promoted by Girl Move Foundation, a social organization operating in the region of Nampula, Mozambique. The goal of the program is to stimulate personal development and encourage women to make life decisions in a developing country. The training and empowerment of young women will foster leadership and entrepreneurship competencies, and consequently will have a social impact. This is an excellent social context in which to apply the VCW, myVCW and socialVCW.

Keywords

VCW myVCW Girl Move Foundation socialVCW Value creation Innovation Personal development Entrepreneurship Social impact Social marketing Co-creation Leadership NGO Employability Developing country BOP countries Mozambique 

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Other Sources

  1. Advanced Program for Leadership and Social Entrepreneurship: http://www.girlmove.org/eng/academy.html.
  2. How VCW helped to find volunteers for a social organization (socialVCW): https://youtu.be/7j3TOQbFBjc.
  3. How VCW helped to reinvent a professional career (myVCW): https://youtu.be/FUzfCfNTSV4.
  4. Value Creation Wheel website: http://www.valuecreationwheel.com/.
  5. Value Creation Wheel YouTube channel: http://www.openvcw.com.
  6. VCW Career: How VCW helped an unemployed person to find a job: https://youtu.be/Ze2E7zP5S-8.

Copyright information

© Springer Nature Switzerland AG 2019

Authors and Affiliations

  • Carlos Reis-Marques
    • 1
    Email author
  • Luís Filipe Lages
    • 2
  • Valentine Vix Caminati
    • 3
  1. 1.Nova Information Management SchoolLisbonPortugal
  2. 2.Nova School of Business and EconomicsVCW Center at NovaCarcavelosPortugal
  3. 3.ROFF ConsultancyLisbonPortugal

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