Abstract
Innovation is not just a result of R&D activities, the use of advanced technology, and science-based industries. Above all, it is a vehicle for the creation of future entrepreneurship advantage. A key way to realize an environment conducive to continuous innovation is by creating a cultural environment in which innovation can continuously flourish. Creating an innovation culture offers an important source of competitive advantage, both for individual enterprises and for the economy as a whole. This chapter shows that the cultural background of societies can boost economic innovation and thus accelerate competitiveness.
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The World Values Survey (in all its waves 1–6) measures interpersonal trust using the percentage of people who positively answered the question “Generally speaking, would you say that most people can be trusted or that you cannot be too careful when dealing with people?” The greater the number of people answering that most people can be trusted, the higher the level of generalized trust in the society.
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Acknowledgments
This chapter is based on a research paper presented at the 3rd Global Innovation and Knowledge Academy (GIKA) Conference, 7–9 July 2014, Valencia, Spain, which was developed with the cooperation of P. C. Kostis and D. G. Valsamis. The author would like to thank Kyriaki I. Kafka, Pantelis C. Kostis, and Dionysis G. Valsamis (all researchers from the University of Athens) for their valuable contribution to the development of this chapter.
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Petrakis, P.E. (2016). Cultural Influences on Innovation and Competitiveness. In: Dubina, I., Carayannis, E. (eds) Creativity, Innovation, and Entrepreneurship Across Cultures. Innovation, Technology, and Knowledge Management. Springer, New York, NY. https://doi.org/10.1007/978-1-4939-3261-0_9
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