Abstract
Glazer, Blok, Mrazek, and Mathis first review the literature on priming of cultural syndromes as a gateway to targeting brain mechanisms underlying cultural differences. Most of this research, they point out, involves the priming of individualism or collectivism. They criticize this work as being too narrow, and ignoring the fact that most intercultural interactions involve relationships. They propose using the relational models of Fiske and colleagues as more representative of the reality of these relationships. They present data that show that these models can be successfully primed. They then suggest specific brain areas that would be activated when each model is primed. The implications of behavioral and neuroscience findings for research and training in the areas of intercultural relations are discussed.
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Notes
- 1.
The type of figure used in Navon (1977) consists of repetitions of a particular letter of the alphabet (the local-level features), arranged to form the larger shape of another, possibly different letter of the alphabet (the global-level feature). For example, one such figure consists of many repetitions of the letter “S” that form a larger letter “H.”
- 2.
As with any comparison of effect sizes, conclusions must be drawn with caution.
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Glazer, S., Blok, S., Mrazek, A.J., Mathis, A.M. (2015). Implications of Behavioral and Neuroscience Research for Cross-Cultural Training. In: Warnick, J., Landis, D. (eds) Neuroscience in Intercultural Contexts. International and Cultural Psychology. Springer, New York, NY. https://doi.org/10.1007/978-1-4939-2260-4_7
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