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Psychology, Culture, and Design

Things About the Human Mind and Society That All Product Designers Should Know

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Hacking Product Design
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Abstract

Product design is about understanding people and their needs, wants, challenges, and pain points and applying that understanding to create products that address those identified needs, wants, challenges, and pain points. To do so requires a deep understanding of what makes humans human—our thinking, emotions, psyche—what makes us tick, and what motivates us.

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Notes

  1. 1.

    Donald A. Norman, The Design of Everyday Things (New York: Basic Books, 2013).

  2. 2.

    Interaction Design Foundation, “What Is Skeuomorphism?” www.interaction-design.org/literature/topics/skeuomorphism .

  3. 3.

    Merriam-Webster OnLine, s.v. “culture,” www.merriam-webster.com/dictionary/culture , July 1, 2018.

  4. 4.

    Susan Weinschenk, 100 Things Every Designer Needs to Know About People (Berkeley, CA: New Riders, 2011).

  5. 5.

    NationMaster, “All Countries Compared for Transport Road Motor Vehicles per 1000 People,” NationMaster.com, www.nationmaster.com/country-info/stats/Transport/Road/Motor-vehicles-per-1000-people , citing Wikipedia, “List of countries by vehicles per capita,” https://en.wikipedia.org/wiki/List_of_countries_by_vehicles_per_capita , updated August 18, 2018.

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© 2018 Tony Jing

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Jing, T. (2018). Psychology, Culture, and Design. In: Hacking Product Design. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4842-3985-8_8

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