Abstract
Products exist to help people. We do things better, faster, or easier because of the products we use. The best products are so good at this that, eventually, they become natural extensions of our actions, ingrained in our everyday lives, and absorbed into the human experience. These products allow us to become better versions of ourselves. They do so by surfacing the values, virtues, and aspirations that are latent within us. This is why design is so important, because it complements the human condition.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Notes
- 1.
Rachel Metz, “Google Glass Is Dead; Long Live Smart Glasses,” MIT Technology Review, November 26, 2014, www.technologyreview.com/s/532691/google-glass-is-dead-long-live-smart-glasses/ .
- 2.
Elon Musk, “The First Principles Method Explained by Elon Musk,” YouTube video, www.youtube.com/watch?v=NV3sBlRgzTI , 2:48, posted by innomind, December 4, 2013.
- 3.
“The First Secret of Great Design,” YouTube video, www.youtube.com/watch?v=9uOMectkCCs , 16:41, posted by TED, June 3, 2015.
- 4.
Irene Au, “Design and the Self,” Medium.com, https://medium.com/design-your-life/design-and-the-self-a5670a000fee , August 10, 2016.
- 5.
“What Is Problem Framing in Design?” Vimeo video, https://vimeo.com/6180364 , 2:43, posted by IIT Institute of Design, August 19, 2009.
- 6.
Fred Wilson, “Minimum Viable Personality,” AVC blog, http://avc.com/2011/09/minimum-viable-personality/ , September 2011.
- 7.
Andrew Chen, “Minimum Desirable Product,” http://andrewchen.co/minimum-desirable-product , December 7, 2009.
- 8.
Mark Suster, “Your Product Needs to Be 10x Better Than the Competition to Win. Here’s Why,” BothSidesOfTheTable.com, https://bothsidesofthetable.com/your-product-needs-to-be-10x-better-than-the-competition-to-win-here-s-why-6168bab60de7#.x0irrj37i , March 11, 2011.
- 9.
Steve Jobs, “Steve Jobs iPhone 2007 Presentation (HD),” YouTube video, www.youtube.com/watch?v=vN4U5FqrOdQ&feature=youtu.be&t=16m40s , 51:18, posted by Jonathan Turetta, March 13, 2013.
Author information
Authors and Affiliations
Rights and permissions
Copyright information
© 2018 Tony Jing
About this chapter
Cite this chapter
Jing, T. (2018). Design Is a Mindset. In: Hacking Product Design. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4842-3985-8_2
Download citation
DOI: https://doi.org/10.1007/978-1-4842-3985-8_2
Published:
Publisher Name: Apress, Berkeley, CA
Print ISBN: 978-1-4842-3984-1
Online ISBN: 978-1-4842-3985-8
eBook Packages: Professional and Applied ComputingApress Access BooksProfessional and Applied Computing (R0)