Skip to main content

How Startups Work

  • Chapter
  • First Online:
Hacking Product Design
  • 1590 Accesses

Abstract

Before diving into the details of how to design product for startups, it is important that I cover the fundamental concepts and terminologies used in the book. This chapter aims to introduce some of these concepts and terms, as well as the unique roles startups have played in the course of human history. It will also cover the basic realities of startups as businesses in the 21st century and introduce the concept of a product team—a team responsible for creating the products driving the successes and failures of startups.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Subscribe and save

Springer+
from €37.37 /Month
  • Starting from 10 chapters or articles per month
  • Access and download chapters and articles from more than 300k books and 2,500 journals
  • Cancel anytime
View plans

Buy Now

Chapter
EUR 29.95
Price includes VAT (Netherlands)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
EUR 36.99
Price includes VAT (Netherlands)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
EUR 49.04
Price includes VAT (Netherlands)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Notes

  1. 1.

    FORTUNE 500 Archive List, http://archive.fortune.com/magazines/fortune/fortune500_archive/full/1987/ .

  2. 2.

    Financial Times, “FT Global 500,” https://markets.ft.com/data/dataarchive/ajax/fetchreport?reportCode=GMKT&documentKey=688_GMKT_170401 .

  3. 3.

    Paul Graham, “Startup = Growth,” www.paulgraham.com/growth.html , September 2012.

Author information

Authors and Affiliations

Authors

Rights and permissions

Reprints and permissions

Copyright information

© 2018 Tony Jing

About this chapter

Check for updates. Verify currency and authenticity via CrossMark

Cite this chapter

Jing, T. (2018). How Startups Work. In: Hacking Product Design. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4842-3985-8_1

Download citation

Publish with us

Policies and ethics