Abstract
In this chapter, we’re going to look at Hootsuite, a tool that helps you manage social media by providing assistance on developing and posting content to multiple social networks. It’s part of the “skill toolbox” that I recommend exploring. If you haven’t created a blog, Facebook page, Twitter account, and LinkedIn page yet, I recommend reviewing the first chapters in this book and creating those accounts. You can get something out of this chapter simply by reviewing it, but I recommend setting up those accounts and then “connecting” them to Hootsuite. The LinkedIn page isn’t strictly necessary, but I recommend setting the goal of having 2-3 social media accounts to post to.
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© 2017 Todd Kelsey
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Kelsey, T. (2017). Hootsuite. In: Introduction to Social Media Marketing. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4842-2854-8_7
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DOI: https://doi.org/10.1007/978-1-4842-2854-8_7
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Publisher Name: Apress, Berkeley, CA
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