Alternative Technologies to Bluetooth Beacons

  • Stephen Statler
Chapter

Abstract

Bluetooth beacons have disrupted and transformed proximity marketing. They have many advantages, but they also have limitations that should be understood and considered when designing a solution.

Keywords

Tungsten Marketing Expense Production Line Dial 

Copyright information

© Stephen Statler 2016

Authors and Affiliations

  • Stephen Statler
    • 1
  1. 1.San DiegoUSA

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