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Alternative Technologies to Bluetooth Beacons

  • Stephen Statler
Chapter

Abstract

Bluetooth beacons have disrupted and transformed proximity marketing. They have many advantages, but they also have limitations that should be understood and considered when designing a solution.

Keywords

Access Point Receive Signal Strength Indication Ultra Wide Band Visual Light Communication European Telecommunication Standard Institute 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

Copyright information

© Stephen Statler 2016

Authors and Affiliations

  • Stephen Statler
    • 1
  1. 1.San DiegoUSA

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