Self-Service Analytics

Hype and Reality
  • Thomas W. Dinsmore


In this chapter, we review the logic of self-service analytics—where it makes sense, and where it doesn’t. We describe the distinctly different user personas in organizations and discuss the role of experts in advanced analytics. We close the chapter with a survey of six innovations in self-service analytics.


Venture Capital Data Scientist Data Warehousing Data Visualization Business Intelligence 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

Copyright information

© Thomas W. Dinsmore 2016

Authors and Affiliations

  • Thomas W. Dinsmore
    • 1
  1. 1.NewtonUSA

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