A Short History of Analytics

Developing the Analytics Value Chain
  • Thomas W. Dinsmore


This chapter is a short history of analytics in the era of modern enterprise computing. We focus on the analytics value chain, the sequence of operations that transform raw data into insight for a business user. The story of business analytics over this period, is one of progressive deconstruction of the value chain from fully integrated but closed systems, to open, modular, and increasingly complex processes.


Data Warehouse Customer Relationship Management Business Intelligence Chief Information Officer Chief Market Officer 

Copyright information

© Thomas W. Dinsmore 2016

Authors and Affiliations

  • Thomas W. Dinsmore
    • 1
  1. 1.NewtonUSA

Personalised recommendations