Adapting to Time Constraints
Consider the plight of an air-traffic controller choosing an altitude and course for an incoming flight, or a parent selecting a breakfast cereal during a hurried shopping trip accompanied by a cranky child. Although the consequences of these two decisions may vary, both decision makers face two potentially conflicting goals: (1) to make a good choice and (2) to reach a decision within a limited amount of time. Such choices illustrate the central topic of this chapter, the influence of time pressure upon decision making.
KeywordsDecision Maker Time Constraint Time Pressure Decision Strategy Choice Rule
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