The user and quality

  • Knut Holt


In a market oriented company one strives to attain customer satisfaction with products that satisfy at affordable prices the needs of the users. This requires a system that assures a proper quality level and close cooperation between marketers and engineers. A valuable tool in this context is quality function deployment. However, many companies do not leave the problem to experts only, but attempt to motivate the whole organization to participate in a total quality effort. In order to succeed with the quality drive, a high class quality management is needed.


Customer Satisfaction Product Innovation Quality Function Deployment Total Quality Middle Management 


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Copyright information

© Springer Science+Business Media Dordrecht 2002

Authors and Affiliations

  • Knut Holt
    • 1
  1. 1.TrondheimNorway

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