Synthesis and Conclusions

  • Lutgart van den Berghe
  • Kurt Verweire


New buzz words like bancassurance and all finance need to be clearly defined in order to differentiate between distribution issues and more structural diversification. We therefore made a clear distinction between bancassurance and assurfinance on the one hand and all finance and financial conglomerates on the other hand.


Corporate Governance Relationship Marketing Insurance Product Insurance Sector Diversification Strategy 


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Copyright information

© Springer Science+Business Media Dordrecht 1998

Authors and Affiliations

  • Lutgart van den Berghe
    • 1
  • Kurt Verweire
    • 2
  1. 1.The Vlerick School of ManagementUniversity of GentBelgium
  2. 2.Erasmus University RotterdamThe Netherlands

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