Packaging for consumer convenience
Practitioners in the packaging business are familiar with the most important functions of packaging: protecting the product, facilitating the handling of the product and providing information about the product and the packaging. The second aspect—facilitating the handling of the product throughout production and distribution—involves matters of great importance to the retailer and the consumer, as discussed in this chapter.
KeywordsFlexible Package Modern Consumer Tomato Ketchup Drinking Straw Flexible Packaging
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