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Abstract

The best posters usually make one to three main points. These constitute your take-home messages with which you hope your audience will depart after viewing your poster. Simplicity and clarity are vital. The format and design of your poster should be built on the basis of conveying your take-home messages in the most effectual manner.

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© 1999 Springer Science+Business Media New York

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Gosling, P.J. (1999). The Format and Design. In: Scientist’s Guide to Poster Presentations. Springer, Boston, MA. https://doi.org/10.1007/978-1-4615-4761-7_8

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  • DOI: https://doi.org/10.1007/978-1-4615-4761-7_8

  • Publisher Name: Springer, Boston, MA

  • Print ISBN: 978-1-4613-7157-1

  • Online ISBN: 978-1-4615-4761-7

  • eBook Packages: Springer Book Archive

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