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Using Customer-Level Response to Spot Prices to Design Pricing Options and Demand-Side Bids

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Book cover Pricing in Competitive Electricity Markets

Part of the book series: Topics in Regulatory Economics and Policy Series ((TREP,volume 36))

Abstract

This chapter presents estimates of customer-level demands for electricity by large and medium-sized industrial and commercial customers purchasing electricity according to half-hourly spot prices and demand charges from the England and Wales electricity market. The resulting models can be used to measure demand-altering effects arising from the imposition of arbitrary time varying and consumption-dependent energy and demand pricing structures, including alternative levels of supply reliability/interruptibility and stability or certainty of prices. Knowledge of customer-level electricity demands is critical to success in the evolving competitive business environment, as well as for the success of restructured electricity markets as a whole. Such knowledge is required to effectively forecast customer price responsiveness and demands, design pricing options to attract and maintain a profitable portfolio of customers, and demand-side bid to build a price response into the market demand used to determine market-clearing electricity and ancillary services prices.

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References

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  • Patrick, Robert H., and Frank A. Wolak (1997a). “Estimating the Customer-Level Demand for Electricity Under Real-Time Market Pricing.” Mimeo. (Available from http://www.rci.rutgers.edu/~rpatrick/hp.html)

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  • Patrick, Robert H., and Frank A. Wolak. (1999a) “Consumer Response to Real-Time Prices in the England and Wales Electricity Market: Implications for Demand-Side Bidding and Pricing Options Design Under Competition,” in M.A. Crew edited, Regulation under Increasing Competition, Kluwer Academic Publishers.

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  • Wolak, Frank A., and Robert H. Patrick (1997). “The Impact of Market Rules and Market Structure on the Price Determination Process in the England and Wales Electricity Market,” Mimeo. (Available from http://www.stanford.edu/~wolak.)

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© 2000 Springer Science+Business Media New York

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Patrick, R.H., Wolak, F.A. (2000). Using Customer-Level Response to Spot Prices to Design Pricing Options and Demand-Side Bids. In: Faruqui, A., Eakin, K. (eds) Pricing in Competitive Electricity Markets. Topics in Regulatory Economics and Policy Series, vol 36. Springer, Boston, MA. https://doi.org/10.1007/978-1-4615-4529-3_16

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  • DOI: https://doi.org/10.1007/978-1-4615-4529-3_16

  • Publisher Name: Springer, Boston, MA

  • Print ISBN: 978-1-4613-7043-7

  • Online ISBN: 978-1-4615-4529-3

  • eBook Packages: Springer Book Archive

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