The Impact of Climate Change on Flows of British Tourists

  • David Maddison


Insofar as British people are now, largely for the purposes of recreation, spending more time away from home than ever before the climate of other countries may be important to the welfare of the British — if only for purely selfish reasons1. Organised trips are now available taking people from Britain to destinations in North America, Asia, Africa and Oceania whilst package tours to the Mediterranean are now almost a quintessential part of British life. The rapid growth in international tourism whether as a part of an organised tour or independently is a reflection of greater leisure time (due in part to an ageing population) and a growth in real incomes. There is also evidence linking the growth of package holidays in the Mediterranean with reductions in cost caused by more fuel efficient planes and with a decrease in the cost of accommodation (Perry and Ashton, 1994). In addition to the relative price of different locations choice of destination is presumably influenced by a desire to visit particular landscapes or sandy beaches for recreational purposes, motivated by a desire to explore or renew cultural ties between countries or to partake of the alleged health benefits of particular locations. Poor health has often been cited as a reason for making a journey (e.g. the remedial properties of hot spas, mountain air and coastal climates). Even until quite recently a tan was considered rather a “healthy” thing to possess. Choice of destination is also heavily influenced by the image that a country has with regards to its political stability and crime rate (e.g. the recent poor publicity surrounding Florida following the murder of several British tourists).


Consumer Surplus Visitation Rate International Tourism Indirect Utility Function Random Utility Model 
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© Springer Science+Business Media New York 2000

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  • David Maddison

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