Sensory Assessment of Appearance—Methodology

  • John B. Hutchings


There are many reasons for sensory testing. In-house applications range from the development of new products, product matching and improvement, cost reduction, process or raw material change, to quality control, testing of storage stability, and product grading. The other major area of sensory testing seeks consumer opinion, and judgements of product acceptability and preference. Product appearance is involved in all sensory testing through:
  • its intrinsic importance in the total mix of product properties; or

  • the necessity for its concealment so that judges can concentrate on flavour or texture; or

  • its halo effect tending to influence judges’ opinions of other sensory properties which are more subtle or difficult to score.


Sensory Evaluation Halo Effect Taste Threshold Sensory Assessment Food Tech 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© Springer Science+Business Media Dordrecht 1994

Authors and Affiliations

  • John B. Hutchings
    • 1
  1. 1.ColmworthBedfordUK

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