Strategy defines the long-term direction of an organization in which its resources are matched to the economic climate and the expectations of clients and business owners. Manufacturing strategy is defined as “a sequence of decisions that, over time, enables a business unit to achieve a desired manufacturing structure, infrastructure, and set of specific capabilities” (Hayes and Wheelwright, 1984). Moreover, the pattern of decisions actually made constitutes realized manufacturing strategy, which may differ from the intended manufacturing strategy. The terms ‘structure’, ‘infrastructure’, and ‘capabilities’ will be subsequently explained. The primary aim of a manufacturing strategy is to ensure that all long-term manufacturing developments are congruent with the overall business strategy or competitive priorities of the firm. Read here about manufacturing strategy development in two different companies.
KeywordsBusiness Strategy Corporate Strategy Competitive Strategy Manufacturing Strategy Competitive Priority
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References and other Seminal Works
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