Abstract
Just a few years ago, one could obtain almost any product or service one could imagine through the Internet. One could buy pets or pet food, order food to be delivered to one’s house, buy clothing from an astonishing array of manufacturers, and much, much more. Today, some of these Internet services remain, but many others are gone. Radio and television advertisements for Internet sites, so common even a year or two ago, are sparser. No doubt there are many lessons to be learned from this Internet meltdown, but certainly one of the most powerful is that, before investing in the creation of a product or service, one needs to ensure a market will be there, ready to buy.
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References
Sternberg, R. J. (Ed.) (1997). Career paths in psychology: Where your degree can take you. Washington, DC: American Psychological Association.
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© 2003 Springer Science+Business Media New York
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Sternberg, R.J. (2003). The Job Search. In: Prinstein, M.J., Patterson, M.D. (eds) The Portable Mentor. Springer, Boston, MA. https://doi.org/10.1007/978-1-4615-0099-5_23
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DOI: https://doi.org/10.1007/978-1-4615-0099-5_23
Publisher Name: Springer, Boston, MA
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