Preparing for the Social Media Audit
Part of the SpringerBriefs in Computer Science book series (BRIEFSCOMPUTER)
This chapter introduces the CyTRAP Social Media Audit Toolkit (CySoMAT), which helps score and appraise your organization’s performance using social media Web 2.0 tools and interacting with the social customer.
KeywordsSocial Media Performance Appraisal Customer Engagement Social Media Tool Social Medium Policy
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
- Gattiker, Urs. E. (March 25, 2012). Facebook und Google: 7 Tipps und Tools zum besseren Datenschutz (Facebook and Google: 7 tips and tools to better protect your privacy). [Blog post - CyTRAP]. Retrieved March 29, 2012 from http://info.cytrap.eu/?p=3621
- Gattiker, Urs E. (September 6, 2011). Why become a guest blogger? (transparency, conflict of interest issues—Federal Trade Commission guides) [Blog post—ComMetrics]. Retrieved January 10, 2012 from http://commetrics.com//?page_id=91
© The Author(s) 2013