The 1983 Global Manufacturing Futures Study Preliminary Report Synopsis
Senior managers from over 600 business units from North America, Europe, and Japan participated in the 1983 Global Manufacturing Futures Study. The Manufacturing Futures Survey was initiated, under partial sponsorship by Arthur Andersen & Co., through The Manufacturing Roundtable and Boston University. Professor Jeffrey G. Miller, Boston University, coordinated the survey, its analysis and conclusions, and its initial presentation at the Annual Manufacturing Futures Conference held in Boston in April. This chapter represents a synopsis of the second annual survey’s preliminary findings, which were completed in March 1983.
KeywordsEurope Marketing Conglomerate
Unable to display preview. Download preview PDF.